Marketing Specialist

Job description / Role

We are seeking a dynamic and creative Marketing Specialist to join our team at Grass it Up, an outdoor furniture company. As our Marketing Specialist, you’ll play a crucial role in enhancing our brand presence, engaging with customers, and driving sales growth. This is a multifaceted position that requires a proactive approach, excellent communication skills, and a passion for marketing. Responsibilities: Social Media Management: - Create and curate compelling content for our social media platforms (Instagram, Facebook, LinkedIn, etc.). - Monitor social media channels, respond to inquiries, and foster community engagement. - Capture high-quality photos and videos to showcase our products and brand. Event Organization: - Plan and execute promotional events, product launches, and collaborations. - Identify opportunities for participation in relevant industry events and trade shows. Website Management: - Maintain and update our company website, ensuring it reflects our brand identity and product offerings. - Optimize website content for SEO and user experience. Marketing Strategy: - Develop and implement marketing campaigns aligned with business goals. - Analyze market trends, customer behavior, and competitor activities to identify growth opportunities. Sales Enhancement: - Collaborate with the sales team to create targeted campaigns that drive leads and conversions. - Track key performance metrics and adjust strategies accordingly.

Requirements

Qualifications: - Bachelor’s degree in Marketing, Business, or a related field. - Proven experience in social media management, event planning, and website administration. - Proficiency in photography and basic graphic design. - Strong analytical skills and data-driven decision-making. - Excellent written and verbal communication skills. - Creative mindset and ability to think outside the box. - Familiarity with CRM tools and marketing automation platforms. Additional Skills (Desirable): - Experience with influencer marketing and affiliate programs. - Knowledge of outdoor furniture industry trends. - Ability to create persuasive copy for advertisements and promotional materials. If you’re passionate about marketing, adaptable, and ready to make an impact, we’d love to hear from you!

About the company

Grass it up sophisticated clienteles demands durable high quality product with unique design that stands out from the others and to preform under the harsh weather elements that it is experienced in the middle east. Hence our designers scrutiny in selecting Brands and materials to meet Grass it up high expectation is among the toughest selection in the markets. Grass it up carry carefully selected brands from Belgium, Italy, France, and 1st qulity China Brands.