Head of Brand - Patyka

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Job Description - Head of Brand - Patyka

Our Head of Brand Responsibilities:

The Head of Brand is responsible for designing and implementing the strategy, goals, and objectives, setting budgets and commercial targets of the brand in alignment with the Vice President for the short and long term.

In addition, the Head of Brand is responsible for driving the development of the brand, predominantly in its growth through new projects, whilst also reviewing and supporting the management of the current operational growth of retail, visual merchandising, brand training, and wholesale, commercially and financially.

The Head of Brand will enable our business to achieve results through strong collaboration with others stakeholders such as Buying, Marketing, and People team and by driving the capability of its human capital and promoting knowledge and information sharing whilst ensuring compliance within the Group's guidelines.

Responsibilities:

  1. Develop the business plan of the brand in line with the strategic direction of the vertical and seek the buy-in of the Vice President.
  2. Agree on commercial KPIs for the year with Vice President and cascade to team accordingly, continuously monitor progress and development towards strategic objectives.
  3. Participate in strategic meetings with suppliers, marketing, merchandising, and regional teams to negotiate commercial conditions (margin, animations, exclusivity…)
  4. Partner with Group leadership and run projects that enhance efficiencies around cost and time (i.e. any transformation or automation projects)
  5. Set the yearly fiscal and manpower budgets of the brand with plans and needs and leverage available dashboards to monitor budget materialization.
  6. Ensure People KPIs (i.e. nationalization, turnover rates) are agreed and cascaded to Retail Managers.
  7. React with agility to underperforming or successful initiatives.
  8. Develop an evolving hybrid customer journey allowing to build, grow and sustain a community of loyal Customers.
  9. Manage store network investments (opening, renovation, and closing) and digital investments (e.g. eCommerce, apps, digital in store, etc…).
  10. Create a strong digital revenue channel for the brand.
  11. Manage contracts and agreements with Brand and request legal advisory where needed.
  12. Align operationally with Brand for the implementation of contractual agreements.
  13. Ensure that IRR by store conforms to the Group's guidelines.
  14. Review bi-annual list of bad performing stores (retail-specific)/retailers (distribution-specific) to ensure a remedial plan is implemented.
  15. Ensure all OPEX and CAPEX commitments remain within monthly budget allotments.
  16. Ensure that monthly and annual financial statements prepared by own financial team reflect the financial position of the Brand.
  17. Deliver business KPIs as agreed with VP (budget, P&L, People Metrics).
  18. Mentor and coach team and lead them to achieve brand vision and business plans milestones.
  19. Assign operational responsibility to team while keeping accountability of deliverables.
  20. Identify gaps in competences and manpower in team and find remedies with the help of the People Partner.
  21. Participate in Group's succession planning by identifying high potential within the team, especially potential captains.

What You'll Need to Succeed:

Experience managing a pharmaceutical skincare brand and/or portfolio.
Experience in identifying, pursuing and capturing new business opportunities.
Experience in financial management, negotiating and agreeing to contracts.
Able to nurture relationships with clients/partners.
Able to influence without authority and to be regarded as a credible trusted leader of a business.
Self-aware, with the appropriate leadership skills to inspire high-performing teams.
Experience in developing and managing a cross-functional team with a variety of skills and experience.
Experience of working in a fast-paced, matrixed environment.
Exceptional communication, relationship-building, and project management skills.

What We Can Offer You:

With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day. We recognize the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.

We Invite All Applicants to Apply:

It Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity. We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.

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