Senior Marketing Executive

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Job Description - Senior Marketing Executive

Senior Marketing Executive (Branding / CRM)

Senior Marketing Executive (Branding / CRM)

Direct Marketing & CRM (Marketing & Communications)

  • Work closely with stakeholders to develop and optimise service webpages, thought leadership content, and CRM tools
  • Plan and execute CRM campaigns end-to-end, including the design, processes, performance tracking, QA and ROI reporting
  • Assist in driving brand profitability, tracking and ensuring brand performance and returns
  • Evaluates and analyses campaign results and presents recommendations for changes in brand strategies
  • Identify key focus groups for public relations cultivation
  • Ensure brand compliance in all communication materials
  • Coordinate with IT, product, operations teams, graphic designer and other internal and external stakeholders in the execution of CRM strategies to achieve defined business outcomes and revenue targets


Requirements:

  • Degree / Diploma in Marketing or its equivalent.
  • Minimum 3 years of branding and CRM experience in Marketing in the F&B / luxury industry.

Shake Shack is a modern day “roadside” burger stand known for its 100% all-natural Angus beef burgers, chicken sandwiches and flat-top Vienna beef dogs (no hormones or antibiotics – ever), spun-fresh frozen custard, crinkle cut fries, craft beer and wine and more. With its fresh, simple, high-quality food at a great value, Shake Shack is a fun and lively community gathering place with widespread appeal. Shake Shack’s mission is to Stand for Something Good, from its premium ingredients and caring hiring practices to its inspiring designs and deep community investment. Since the original Shack opened in 2004 in NYC’s Madison Square Park, the company has expanded to more than 180 locations in 26 U.S. States and the District of Columbia, including more than 70 international locations across London, Hong Kong, Istanbul, Dubai, Tokyo, Moscow, Seoul and more.

Shake Shack is a modern day “roadside” burger stand known for its 100% all-natural Angus beef burgers, chicken sandwiches and flat-top Vienna beef dogs (no hormones or antibiotics – ever), spun-fresh frozen custard, crinkle cut fries, craft beer and wine and more. With its fresh, simple, high-quality food at a great value, Shake Shack is a fun and lively community gathering place with widespread appeal. Shake Shack’s mission is to Stand for Something Good, from its premium ingredients and caring hiring practices to its inspiring designs and deep community investment. Since the original Shack opened in 2004 in NYC’s Madison Square Park, the company has expanded to more than 180 locations in 26 U.S. States and the District of Columbia, including more than 70 international locations across London, Hong Kong, Istanbul, Dubai, Tokyo, Moscow, Seoul and more.

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What can I earn as a Marketing Executive

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