Relevant experience: Minimum of 10+ years of experience in credit card product management, preferably in the consumer segment.
Mandatory requirements:
UAE Cards Experience
Experience in Card Launches in the UAE and scaling up the program including acquisition initiatives
Immediately available.
Purpose of the Project
The Card Product will support the post-launch customer acquisition and ramp-up of spends for Amazon's co-brand card in the UAE market.
Key Activities:
Core Scope
Card Acquisition: Play a vital role in managing the scale-up of Amazon credit card post launch. This includes designing plus executing acquisition strategies and campaigns, efficiently deploying funds, tracking performance vs targets and finalizing ROI. The strategy will include both online and offline acquisition. Key aim of balancing growth with efficient fund deployment.
Product Management: Develop and implement product strategies and initiatives to meet the needs of clients.Collaborate with cross- functional teams including marketing, sales, and operations to launch and promote new products
Portfolio Management: Monitor and analyze the performance of the credit card portfolio, including profitability, utilization, and customer satisfaction. Identify trends, opportunities, and risks within the portfolio and develop strategies to address them. Optimize pricing, fees, and rewards to maximize revenue and customer retention
Scaling the Business: Develop and execute growth strategies to expand the credit card business. Identify and pursue new market opportunities and partnerships to increase market share. Implement marketing and promotional campaigns to attract new clients and increase card usage
Risk Management: Monitor and manage credit risk, fraud risk, and compliance with regulatory requirements. Develop and implement risk mitigation strategies and controls to protect the business and customers
Stakeholder Management: Build and maintain relationships with internal and external stakeholders, including SME clients, partners, and regulatory authorities. Collaborate with sales teams to train and support them in promoting and selling SME credit card products
KPIs
Growth in credit card portfolio (GDV)
Customer satisfaction and retention rates
Compliance with regulatory requirements
Knowledge and Experience
Strong understanding of the UAE market, financial products, and regulatory environment in the Middle East
Proven ability of scaling up credit card programs in UAE. Working on digital, offline and 3rd party acquisition channels is an additional plus.
Excellent analytical, strategic planning, and problem-solving skills
Ability to work effectively in a fast-paced, dynamic environment and manage multiple projects simultaneously
Excellent communication, presentation, and interpersonal skills
Mandatory Skills**
Results-oriented with a strong drive for achieving targets and KPIs
Creative and innovative thinker with a passion for developing new products and solutions
Team player with strong leadership and project management skills
Customer-centric mindset with a focus on delivering exceptional service and value to segment
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