CGO

Job Summary

The job holder will be responsible for managing the company growth in terms of revenue, subscriber base, ROIs, and any other metric deemed necessary.

Responsibilities

• Manage and optimize User Growth, Subscription Growth, Advertising Revenue Growth, In-App Gifting Revenue Growth, Creators Economy Growth, Customer Acquisition Cost (CAC), Gross Margin, Churn, Customer Lifetime Value (CLV), Conversion Rates, Up-Sales/ Cross Sales.


• Think strategically about how to grow the company’s revenue and subscriber base.


• Develop a long-term plan for the company and identify the steps needed to achieve its goals.


• Think Strategically on how to use the company resources to their full potential to achieve the revenue target


• Manage the daily operations of the growth marketing, commercial, and growth departments, set up goals, develop long-term plans and identifying the steps needed to achieve its goals


• Oversee growth marketing and conversion campaigns, advertising, and promotion effectiveness.


• Submit weekly Full Detailed Reports to the upper management


• Develop strategies to improve employee productivity and satisfaction


• Pay attention to user retention and success to have the company, in turn, become more user centric.


• Measure and regularly analyze productivity and effectiveness, create market positioning and competitive advantages with a goal of continually improving and developing sustainable results


• Run data analytics and weekly reports on insights


• Brainstorm with other executives to develop innovative solutions to problems within the company

Requirements

• Bachelor’s degree in business administration or marketing or any other related field


• MBA is recommended


• At least 10 years of experience in a leadership growth role in a mobile app company


• Previous subscription-based mobile app experience


• Previous experience in attaining a minimum of +10Million users & +1M Subscribers


• Previous video or audio streaming mobile app subscription experience


• Previous experience in building strong growth models with creators


• Excellent leadership and people management skills


• Possess the key traits of a successful leader


• Remarkable understanding of current market trends


• Ability to work across a number of key activity areas that drive growth


• Excellent communication skills and following up skills