Digital Marketing Executive

Roles &Responsibilities

• Develop andimplement a digital marketing strategy to drive online traffic andrevenue
• Create and implement digital marketingstrategies to drive online traffic to the company'swebsite.
• Manage and optimize digital marketingcampaigns across various channels, including email, social media,PPC, and SEO
• Create and curate engaging contentfor social media and other digitalplatforms
• Monitor and analyze key performancemetrics to improve campaign performance andROI
• Collaborate with internal teams to ensurebrand consistency and alignment with companygoals
• Stay up-to-date with industry trends anddevelopments, and apply insights to enhance digital marketingefforts
• Manage relationships with externalpartners, including agencies andvendors
• Develop and manage a content calendarfor all digital channels
• Create and execute A/Btesting and optimization strategies
• Track andreport on digital marketing performance to seniormanagement

Desired Candidate Profile

• Proven experience in digitalmarketing, including managing online advertising campaigns andimplementing SEO strategies.
• Certifications inGoogle AdWords and Google Analytics.
• Minimum of3-5 years of work experience in a similar role, preferably in thetechnology industry.
• Creative thinking andproblem-solving skills.
• Ability to workindependently and manage multiple projects anddeadlines.