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Digital Marketing Manager - UAE Nationals Only

icon building Company : Etihad
icon briefcase Job Type : Full Time

Number of Applicants

 : 

000+

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Job Description - Digital Marketing Manager - UAE Nationals Only

Develop and implement a comprehensive Digital Marketing Always on (AO) Plan: Create and execute a comprehensive Always On plan that aligns demand-driven activities with relevant global brand and tactical campaigns. Collaborate with Stakeholders: Partner with Revenue Management, Corporate Strategy, Regional Marketing Managers, Loyalty, Sponsorships, CRM and Product to develop market specific roadmap to drive yearly KPIs within that market. Collaborate with the loyalty team to drive initiatives for customer acquisition, redemption, and accruals. Build Adobe Dashboards for campaign reporting purposes. Provide regular cross-channel reports and insights to internal stakeholders in Revenue Management and Marketing. Collaborate with channel specialists to effectively allocate budgets across different digital channels and maximize ROI. Ensure translations are accurate. Minimum 5+ years of related work experience in digital marketing, consulting or digital strategy Strategic experience in a fast-paced digital commercial environment Excellent skills in communication and consensus building are critical in order to manage the expectations of multiple stakeholders. Experience and knowledge in a comparable role where you are coordinating digital activity across a market Must be familiar with industry-standard media planning practices Good experience working with 1st Party/ 3rd party data to derive consumer insight and also an understanding of how these data points can be operationalised via digital media to drive media efficiencies. Experience in the airline/travel industry is preferable Experience with Adobe Analytics or Google Analytics with ability to source own data and insights Effective planning, organisational and time management skills High degree of cross channel planning expertise.Self-motivated, ability to identify problems and work methodically to solve them.The ability to work independently, prioritise and time-manage whilst working on several projects simultaneously.
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