Digital Marketing Specialist

Role Description

This is a full-time role for Digital Marketing for a leading Business setup company located in Abu Dhabi. The candidate should have excellent experience in digital marketing.

Key Responsibilities

• We are looking for a dynamic and creative Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its services.
• You will be involved in all aspects of digital marketing, including SEO, SEM, social media, email marketing, content creation (graphics & video) and more.
• Utilize SEO techniques to optimize website content.
• Manage social media accounts and create engaging content.
• Create social media campaign strategy and budgeting.
• Create and manage email marketing campaigns to nurture leads and drive conversions.
• Monitor and analyze digital marketing performance metrics using tools such as Google Analytics and make data-driven decisions to improve campaign effectiveness.
• Develop and manage digital advertising campaigns across various platforms such as Google Ads, social media and META platforms.
• Conduct market research to identify target audiences and opportunities for digital marketing campaigns.
• Work closely with the sales team to ensure digital marketing efforts support overall sales objectives.

Qualifications

• 4 -5 years of experience in digital marketing in UAE.
• Bachelor's degree in marketing, Business, Communications, or related field
• Digital marketing skills.
• Excellent Communication skills and writing skills for creating engaging content across various digital channels.
• Experience in business setup and company formation digital marketing.
• Proven experience with digital marketing strategies and tactics.
• Proficiency in digital marketing tools and platforms, such as Google Analytics, AdWords, and social media management tools.