Global Manager, Digital Sales Activation

icon building Company : Abudhabi
icon briefcase Job Type : Full Time

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Job Description - Global Manager, Digital Sales Activation

Let your career take off with the World’s Leading Airline, Etihad Airways. Work in the forefront of the aviation industry, with the airline that has reimagined the flying experience through its pioneering products and services.

If you would like to be involved in the beginning of a true transformational journey, now is the time to join our Revenue division and help shape our Digital & eCommerce function. We are looking for a Manager, Digital Sales & Activation to establish the Digital Sales & Activation Strategy driving revenues maximization and pushing digital channels to full potential and maximizing total basket value.

The Etihad Digital Sales team establishes the Overall Digital Sales budget and digital channel share targets, establishes and controls Market Digital Sales targets.

It drives Global and Local Campaign planning as well guarantees digital channel price competitiveness.

The position requires a thought leader to drive revenue targets to achieve Etihad digital sales channel share strategy, in a high-performance environment, and a culture committed to revenue growth.

Accountabilities

  • Lead an onsite and virtual Digital Sales Activation team across all markets
  • Define and control targets for digital sales, on a daily, weekly, monthly and annual budget cycle
  • Define and control market contribution and opportunities on Digital Sales vs budget and market size and potential
  • Benchmark and response on competitors' actions, campaigns and positioning
  • Definition, Execution and control on Global Campaign planning
  • Definition, Execution and control on Local Campaign planning
  • Delivering annual channel forecasts
  • Establish with Ancillary and Loyalty teams targets on digital platforms
  • Identifying & delivering new market opportunities and innovative solutions

Education & Experience

  • Minimum 6+ years of related work experience
  • Strategic experience in a fast paced digital sales environment
  • Previous airline experience in managing a team and regional market sales
  • Airline experience in a comparable role where you are coordinating activity across all sales Markets
  • Airline experience in a comparable role where you are setting up Global and local Campaign plans
  • Preferred knowledge or evidenced interest in digital environment.
  • Good analytical and data exploration/exploitation capabilities
  • Effective planning, organisational and time management skills
  • Strong communication and influencing skills.
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