Black & Grey HR is partnering with a leading diversified oil & gas services group with operations across the UAE, delivering integrated solutions to the energy sector. The Group is seeking an experienced Head of Marketing Communications to lead the Groupâs marketing, brand, communications, and stakeholder engagement strategy. Build a strong, consistent brand presence, ensure clear internal and external messaging, and protect reputation to drive commercial and strategic growth.
Key Accountabilities
Brand & Marketing
- Develop the Groupâs brand strategy, visual identity, and positioning to build a distinctive, trusted brand that supports growth.
- Oversee integrated marketing campaigns across digital, media, and experiential channels to generate awareness, leads, and customer engagement.
- Use market research, brand tracking, and customer insights to guide strategy and measure success.
- Enforce brand guidelines across all business units to protect and strengthen brand equity.
PR, Sponsorships & Events
- Drive PR strategy and media engagement to boost visibility and establish thought leadership.
- Manage the sponsorship portfolio and major events calendar to maximize exposure and stakeholder interaction.
- Cultivate relationships with media, influencers, and industry bodies to amplify key narratives and shape public perception.
Internal & Crisis Communications
- Build an internal communications strategy to keep employees informed, engaged, and aligned with Group values and goals.
- Maintain crisis communication frameworks and protocols to safeguard the organizationâs reputation during adverse events.
- Lead leadership messaging, town halls, and engagement campaigns to strengthen culture and support change.
Strategy & Finance
- As a member of the executive team, contribute to corporate vision and strategic decision-making to maximize short- and long-term profitability.
- Translate strategy into annual operational plans for the Marketing & Communications function and monitor performance against those plans.
- Prepare, consolidate, and manage the departmental budget; track financial performance and address any gaps.
Leadership & Operations
- Lead, recruit, and develop direct reports to ensure high engagement and performance.
- Set operational priorities, remove barriers, and ensure high-quality, efficient service delivery.
- Champion continuous improvement, organizational change, and technology adoption across the Group.
- Develop and oversee functional policies and procedures to ensure compliance and cost-effective service.
- Approve key reports and use performance data to guide decisions and priorities.
- Lead or sponsor strategic cross-functional projects as needed.
Requirements
- Bachelorâs degree in Marketing, Communications, PR, or a related field. Masterâs or MBA preferred.
- 10â15 years of progressive experience in marketing, brand management, or corporate communications, with at least 5 years in a senior leadership role.
- Proven success in building brands, leading integrated campaigns, and managing corporate crisis communications.
- Deep knowledge of brand strategy, integrated/digital marketing, PR, media management, and reputation management.
- Familiarity with marketing analytics, CRM platforms, and content management systems (CMS)