Head of Sales / Commercial Director

Our client is an international agro -industrial & biotech group specializing in premium olive oil production and science -based health & wellness products. With proprietary olive plantations and modern processing capabilities, the company is launching a Life Science Hub in Dubai — a global innovation and commercialization platform for nutraceuticals, dietary supplements, and functional health formulations.

The Head of Sales will play a critical role in accelerating regional expansion, building distribution ecosystems, and driving revenue growth across multiple markets.

Role Overview

The Head of Sales / Commercial Director is responsible for shaping and executing the commercial strategy across the Middle East, CIS, and Southeast Asia. This includes building distributor networks, pharmacy and retail partnerships, e -commerce channels, and leading sales execution to achieve ambitious growth targets.

Key Responsibilities

1. Commercial Strategy & Market Expansion

• Define and execute commercial go -to -market strategies across UAE, KSA, GCC, CIS, and Indonesia.
  

• Segment channels (pharmacy, retail, modern trade, e -commerce) with tailored sales approaches and pricing strategies.
  

• Lead annual and quarterly sales planning, forecasting, and prioritization.
  

2. Channel Leadership & Partnerships

• Build and grow distribution networks, engaging regional partners, wholesalers, and channel owners.
  

• Establish strong relationships with pharmacies, health stores, retail chains, and wellness outlets.
  

• Lead key account negotiations, contracts, incentives, and channel terms.
  

3. E -Commerce & Omni -Channel Sales

• Lead online distribution strategies, including marketplace partnerships and direct -to -consumer platforms.
  

• Coordinate digital sales with marketing for demand generation and conversion optimization.
  

• Track and optimize online performance metrics (AOV, CAC, retention).
  

4. Team Leadership

• Build and manage a commercial team (sales leaders, account managers, channel specialists).
  

• Establish performance metrics, sales incentives, and professional development plans.
  

• Coach the team to ensure consistent execution and strong pipeline management.
  

5. Cross -Functional Coordination

• Partner with supply chain, production, and regulatory teams to ensure product availability, timely launches, and compliance.
  

• Align sales forecasts with production planning and logistics.
  

• Provide channel insights to inform product positioning and pipeline planning.
  

6. Performance & Reporting

• Own regional sales targets, revenue performance, and market KPIs.
  

• Analyze sales data, market trends, and competitor activities for strategic decision -making.
  

• Present commercial insights and quarterly performance reports to the CEO and executive team

Requirements

Experience & Functional Fit

• 3–5+ years of commercial leadership in nutraceuticals, dietary supplements, wellness FMCG, vitamins, or pharma.
  

• Strong track record in UAE / KSA / GCC markets; experience in CIS and Indonesia is advantageous.
  

• Demonstrated success in launching new health products, building distributor networks, and scaling retail/pharmacy channels.
  

• Experience in modern trade, pharmacy chains, nutrition stores, and e -commerce sales.
  

Skills & Capabilities

• Excellent negotiation, commercial strategy, and deal closing skills.
  

• Proven ability to lead multi -channel sales execution.
  

• Strong analytical mindset with experience in sales planning, forecasting, and performance metrics.
  

• Skilled in team leadership with experience building and motivating commercial teams.
  

• Fluent English