Marketing Coordinator

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Job Description - Marketing Coordinator

Position Title: Marketing Coordinator

Reports To: Marketing Manager

Location: Dubai

Job Type: Full-time

Job Overview:

The Marketing Coordinator supports the marketing department’s initiatives by organizing and implementing marketing campaigns, managing marketing communications, and assisting in the production of marketing materials. This role requires a blend of creativity, attention to detail, and project management skills to ensure the smooth execution of marketing activities.

Key Responsibilities:

Campaign Management:

  • Assist in the development, execution, and tracking of marketing campaigns across various channels including digital, social media, email, and print.
  • Coordinate with internal teams and external vendors to ensure campaigns are delivered on time and within budget.

Content Creation and Management:

  • Develop content for marketing materials such as brochures, newsletters, emails, and social media posts.
  • Manage the content calendar and ensure timely publication across platforms.
  • Edit and proofread marketing content for accuracy and consistency.

Market Research:

  • Conduct market research to identify trends, target audiences, and competitive landscape.
  • Gather and analyze data to evaluate the effectiveness of marketing campaigns.

Event Coordination:

  • Plan and coordinate events, trade shows, and promotional activities.
  • Handle logistics, registrations, and follow-up activities related to events.

Digital Marketing:

  • Assist in managing the company’s website and social media profiles.
  • Implement SEO strategies to improve online visibility.
  • Monitor and report on web analytics and social media metrics.

Administrative Support:

  • Maintain and update marketing databases and CRM systems.
  • Assist with budgeting and invoicing processes.
  • Prepare marketing reports and presentations for internal and external stakeholders.

Required Qualifications:

Education:

  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.

Experience:

  • Minimum 5 years of experience in a marketing role.
  • Experience with digital marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing software).

Skills:

  • Strong written and verbal communication skills.
  • Excellent organizational and project management skills.
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
  • Familiarity with graphic design software (e.g., Adobe Creative Suite) is a plus.
  • Ability to work independently and collaboratively within a team.

Personal Attributes:

  • Creative thinker with a passion for marketing.
  • Detail-oriented with a high level of accuracy.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.

Job Types: Full-time, Permanent

Experience:

  • Marketing Coordinator: 5 years (Required)
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