Marketing Executive

• Reportingand working closely with the Marketing Manager in all activitiesrelated to marketing, advertising, social media, PR, Events andactivation. Ability to find creative solutions taking ownership ofduties on tasks assigned.

• In line withthe overall band strategy the Executive will focus on ensuring thatall Ajmal perfumes campaigns are relevant for internationalmarkets.

• Responsible for brandmanagement, developing marketing campaigns in liaison with variousverticals of Ajmal catering to non-GCC markets such as theInternational Market division of Ajmal and Travel Retail, for allmarketing support required.

• Playing anactive role in the development of marketing campaigns andpromotions across brands 360 integrated campaigns for ATL, BTL,social media, Activations, and PR as briefed and required forinternational markets.

• He/she willalso play a key role in creating regular content for social mediaaligning with agencies.

• Development ofall POS assets and ensuring that all creative materials aresuitable for use as per the brief of the relevantmarket.

Identify current market trends, gathercompetitor’s data, and identify consumer insights toincrease brand penetration and brand loyalty in themarket.