Marketing Manager- MPM

Role      : Marketing Manager- MPM
Location :Abu Dhabi                          Â

Role Purpose:

We are looking for an experienced, energetic, creative and strategic corporate marketing manager to join MPM Properties. The role would see Improving, Developing and implementing a comprehensive corporate marketing and communication strategy to increase brand and services awareness that will position the company as a regional leader in the Real Estate consulting industry. Be responsible for developing all corporate collaterals, creative lead on managing our online presence and generating exposure for the MPM brand. Run and build an effective, creative and enthusiastic team whilst also building internal relationships with various stakeholders within the group. Will also work closely with MPM clients and partners to create and deliver effective marketing materials and solutions.Â
   Â
Key Accountabilities of the role    Â
Â

• Plan, develop, and implement marketing strategies and campaigns for our real estate consultancy, property management and building surveying services.
• Collaborate with services lines to grow exposure and business leads.
• Develop Research Publications with internal research divisions.
• Manage and optimize website, social media, email, and other online channels to increase brand awareness, engagement, and conversions.
• Analyze and report on the performance and effectiveness of marketing activities and campaigns, using various tools and metrics.
• Coordinate and collaborate with internal and external stakeholders, including clients, partners, vendors, and agencies, to ensure alignment and consistency of marketing messages and deliverables.
• Research and monitor market trends, customer needs, and competitor activities, and provide insights and recommendations for improvement.
• Create and maintain marketing materials, such as brochures, profiles, social media posts, newsletters, presentations, videos, and case studies.
• Create compelling marketing collaterals and content (website, social media, services profiles, presentations, blog posts etc).
• Develop and execute communication plans for internal and external audiences
• Conduct market research and competitor analysis to identify trends, opportunities, and best practices in the real estate industry, and incorporate findings into marketing strategies.
• Organize and participate in events, such as webinars, seminars, trade shows, and exhibitions, to promote our company and services
• Manage and oversee the marketing budget and resources, and ensure compliance with company policies and regulations
• Work closely with business development teams.
• Stay abreast with industry trends, demographic shifts, and competitor activities, to leverage new market opportunities, benchmarking against competitors, and make recommendations for market expansion and sustainable growth.

Â

Specialist Skills / Technical Knowledge Required for this role:
Â

• Bachelor's degree in marketing, business, or related field
• At least +5 years of proven experience in marketing management, corporate marketing, preferably in the real estate consulting, advisory, multi-service property management/real estate industry in the Middle East region
• Excellent communication, presentation, and interpersonal skills
• Team builder, relationships, and stakeholder management skills
• Strong creative, analytical, and problem-solving skills
• Proficient in using various marketing tools and platforms, such as SiteCore, CMS Systems, Google Analytics, WordPress, MS tools etc.
• Real Estate Portals knowledge or experience
• Familiar with the UAE market and culture, and able to adapt to different audiences and channels
• Self-motivated, organized, and able to work independently and as part of a team
• At least 10 years of experience in real estate company services marketing, with a track record of successfully developing and implementing marketing strategic initiatives and programs for marquee projects in mixed-land use, corporate collaterals.
• Fluent in English preferred, bonus if also Arabic, both written and spoken to professional level.
  Â