Marketing Specialist

Our team continuously reviews all applications, and we are committed to a thorough and fair evaluation process. We expect to complete the initial review within the next two weeks. Should your qualifications meet our requirements for an open vacancy, we will contact you to discuss the next steps. If you do not hear from us by the end of the two weeks, this means your application was not selected.

Marketing Specialist

22 May, 2024

The ideal candidate will be responsible for creating and implementing the PLUS division’s marketing strategy, enhancing the presence of the organization on social media channels, and creating exciting and well researched content for mailer campaigns. The candidate should have experience in B2B marketing, and ideally be from a corporate events, conferences or corporate training background.

• Write marketing content including emailers, blog posts, and social media posts
• Manage digital marketing including all social media channels (LinkedIn, Instagram, Facebook)
  • Build social media presence
    • Schedule posts
    • Create posts (content and graphics)
    • Interact and comment with reactions
• Manage online advertising budgets (Google AdWords, LinkedIn ads, Third-party listing sites)
• Enhance the client database
• Support the shaping of offered services
  • Survey market/client needs
  • Testing of new services
  • New market penetration strategy
  • Competitor research
• Organize live video interactions
  • Webinars
  • Podcasts
  • Video interviews
  • In-house meetings and demonstrations
• Design and distribute promotional materials collaterals
• Manage branding
  • Manage design and use of design
  • Improving brand usage/awareness online and in person (at courses)
• Create a comprehensive annual marketing plan and budget
  • Create content calendar
  • Forecast results and ROI
• Track and report on marketing/campaign results (e.g. engagement, lead generation, registrations, ROI)

Requirements / credentials:

• Experience required:
  • Minimum of 3 years of experience in marketing in the GCC
  • Minimum of 2 years of B2B marketing
  • Experience within either the training, conference or events industries is an advantage
  • Worked within small teams
• Education required: University degree
• Languages required: Fluent in English (speaking, reading and writing); Fluency in Arabic is a strong advantage
• Computer skills: Fluidity with Microsoft Office (e.g. Outlook, Excel, PowerPoint, Word, OneDrive). Proficiency in LinkedIn and other social media channels. Experience with photo editing softwares (e.g. Photoshop and Canva)
• Can work Sunday to Thursday (and occasionally Monday to Friday, when work requires)
• Currently located in the UAE
• UAE driver’s license is required
• Characteristics/skills:
  • Excellent verbal and written communication skills
  • Creativity
  • Integrity and reliability
  • Organized
  • Project management skills
  • Process driven
  • Strong administrative skills, and attention to detail
  • Flexibility and adaptability to workload and to new responsibilities
  • Ability to work independently, manage own workstreams and multitask
  • Task-oriented while maintaining a positive attitude
• References (minimum 1 from previous employer) will be required if invited for a final round interview

Apply Now

Name*

Date of Birth*

Nationality*

Languages Spoken and Level*

How many years of experience do you have in Marketing? Please briefly describe your experience:*

Do you have any experience working with Training, Conferences or Events organizations? If so please highlight your main roles:*

What makes you suitable for this position? Why would you like to work with PLUS Specialty Training?*

Why are you looking to leave your current position?*

What is your current salary?*

What is your desired salary?*

How much notice do you have to give your current employer?*

I confirm that the information on this application is accurate, and I authorize Meirc Training and Consulting to contact the relevant parties to verify it.

Dubai

• 1st Floor, Building 13, Bay Square, Business Bay
• Office 206, Sultana Square, Prince Sultan Road