Performance Marketing Executive

Are you aresultsdriven marketer with a passion for driving growth throughsearch engine marketing (SEM) Were on the lookout for a PerformanceMarketing Executive to join our team. As a Performance MarketingExecutive specializing in SEM youll be at the forefront of ourdigital advertising efforts. Youll manage and optimize campaignsanalyze data and uncover insights to fuel our business growth. Ifyou have a proven track record in SEM a knack for datadrivendecisionmaking and the ability to drive performance improvements weinvite you to be part of our dynamicteam.

Andhere are the key points outlining the responsibilities andqualifications:

Responsibilities:

• SEMCampaign Management: Createmanage and optimize search engine marketing (SEM) campaigns toachieve performancegoals.
  
• SocialMedia Advertising: Strategiseand execute digital campaigns across different channels byidentifying where the key target audience spendstime.
  
• KeywordResearch: Conduct comprehensivekeyword research to identify highimpact searchterms.
  
• AdCopywriting: Write compelling adcopy that resonates with targetaudiences.
  
• BudgetManagement: Efficiently allocateand manage advertising budgets across various platforms and reportback onROI.
  
• BidManagement: Strategically adjustbids to maximize ROI and campaignperformance.
  
• A/BTesting: Conduct A/B tests torefine ad creatives and landingpages.
  
• DataAnalysis: Analyze campaign datato identify trends insights and areas forimprovement.
  
• Reporting:Generate regular reports on SEM/SM performance and communicateinsights tostakeholders.
  
• ConversionRate Optimization: Collaboratewith web teams to improve landing page performance and conversionrates.
  
• CompetitiveAnalysis: Monitor competitorsSEM efforts and adapt strategiesaccordingly.
  
• StayCurrent: Stay uptodate withindustry trends and search engine algorithmupdates.
  
• ROIFocus: Focus on achieving apositive return on investment (ROI) for all SEMactivities.
  
• Testingand Experimentation: Implementand track experiments to optimize campaignperformance.
  
• AdPlatform Expertise: Beproficient in using SEM platforms like Google Ads Bing Ads BaiduAds Meta Ads Yandex andothers.
  
• Collaboration:Work closely with crossfunctional teams to align SEM strategieswith overall marketinggoals.
  
• ContinuousLearning: Maintain industrycertifications and stay current with best practices inSEM.
  

Requirements

• Certified/Qualified in Digital Marketing or related subjectspreferred
  
• Provenwork experience as a Performance Marketing Executivespecializing in SEM orsimilar
  
• Priorexperience with SEM
  
• FullEnglish proficiency isrequired
  
• Additionalspoken languages are aplus
  
• Excellentcommunication interpersonal and analyticalskills
  
• Intermediatecomputer literacy is required e.g. MSOffice
  
• Proficientin using web analytics tools and ad servingtools
  
• Goodknowledge of target markets andcompetitors
  
  

Benefits

• 24annual leavedays
  
• Annualflighthome
  
• Lifeinsuranceplan
  
• Medicalinsurance plan (with the option to upgrade at your owncost)
  
• Accessto exclusive Fazaa discounts (applicable in participating retailstores food & beverage outlets fitness clubs cinemas themeparks clinics andmore)
  
• Invitationsto participate in various company functions staff events anddepartment team buildingevents
  
• Opportunitiesto learn develop and grow with theorganization
  
• Beingpart of a motivated team andMovingForwardCompanyCulture