Senior Marketing Executive

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• Executing the quarterly marketing plan and taking part in developing quarterly strategies
• Managing, coordinating and aligning with internal stakeholders (finance, legal, etc) and external media, creative and production companies to execute the marketing plan
• Owning marketing activities calendar and keeping track of projects and ensuring timely delivery of tactical and brand campaigns in alignment with partners
• Monitoring campaign objectives and spending and evaluating campaign performance: reach, engagement, trip volumes, etc
• Building and briefing social and digital content
• Managing content of local pages of website
• Basic copywriting for marketing collateral and liaising with copywrite team
• Competitive reviews

Key Performance Indicators
• Ability to manage the execution of the complete project from planning to timely delivery
• Ability to learn fast and take ownership of projects and KPIs ensuring budget in kept in check and stakeholders are involved as needed
• Interest in contributing to building a strategy and driving new and effective ideas
• Demonstrated collaborative attitude, both internally and externally

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