Senior Partnerships and Marketing Associate
Job Description:
As the Senior Partnerships and Marketing Associate at Datahash, you will report directly to the Senior Manager for Product Led Growth (PLG) and play a crucial role in supporting the execution of growth strategies through partnerships and marketing initiatives. Collaborating closely with the PLG team and other cross-functional departments, you will contribute to the development and implementation of strategies aimed at driving user acquisition, activation, retention, and expansion.
Roles and Responsibilities:
1. Partnerships Development:
- Identify and cultivate strategic partnerships with key players in the industry to enhance the reach and capabilities of the Datahash product.
- Collaborate with the Partnerships team to negotiate and establish mutually beneficial agreements and alliances.
- Coordinate partner activities and initiatives to support PLG objectives and drive growth.
2. Marketing Support: - Assist in the development and execution of marketing campaigns and initiatives to promote the Datahash product and drive user engagement.
- Collaborate with the Marketing team to create compelling content and messaging tailored to target audiences.
- Monitor and analyze the performance of marketing activities to optimize effectiveness and ROI.
3. Cross-Functional Collaboration: - Provide input and insights from partnerships and marketing activities to inform product and growth strategies.
- Communicate effectively with internal stakeholders to coordinate efforts and drive results.
4. Data Analysis and Reporting: - Collect and analyze data related to partnerships and marketing activities to track performance and identify opportunities for improvement.
- Generate reports and presentations to communicate insights and recommendations to key stakeholders.
- Utilize data-driven insights to optimize partnership and marketing strategies and tactics.
Success Criteria:
- Establishment of strategic partnerships that enhance the reach and capabilities of the Datahash product.
- Positive feedback from partners and users regarding the value and effectiveness of partnership and marketing activities.
- Successful execution of marketing campaigns and initiatives that drive user acquisition, activation, retention, and expansion.
Requirements
- Should have 3-5 years of working experience.
- Previous experience in partnerships management, marketing, or related roles, preferably in a product led growth business.
- Bachelor's degree in Business Administration, Marketing, Communications, or related field.
- Creative thinker with the ability to develop innovative marketing strategies and campaigns.
- Strong relationship-building skills with the ability to cultivate and maintain strategic partnerships.
- Excellent communication and negotiation skills, with the ability to effectively convey value propositions and negotiate agreements.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Detail-oriented with strong organizational skills and the ability to manage multiple projects and priorities simultaneously.
1. Work From Anywhere: Your office can be anywhere you like. Seriously, anywhere.
2. Your Hours, Your Call: Work early bird hours or burn the midnight oil. It's all good.
3. Get in on the Action: ESOP? Yeah, you get a piece of the pie too.
4. Health is Wealth: We've got you and your family covered, health-wise.
5. Cool Vibes Only: Our work culture is as awesome as your favorite hangout spot.
6. Epic Offsite: Once a year, we go all out. Think fun, sun, and maybe a cocktail or two.
7. Coworking Access: Need a change from your home office? We've got spots.
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