Social Media Executive

About the Role

We are seeking a highly creative, proactive, and trend-savvy Social Media Executive with content creation skills to support with the managing of multiple social media pages. You will manage day-to-day social platforms, create engaging multimedia content, and play a key role in shaping the founder’s personal and brand narrative online.

Key Responsibilities

Social Media Management

• Own daily posting, scheduling, and platform optimization across social media platforms
• Maintain a consistent brand voice that reflects the founder’s aesthetic, values, and personality.
• Develop monthly and weekly content calendars
• Monitor trends, platform updates, and competitor activity to keep content fresh, relevant, and forward-thinking.
• Manage community engagement, including DMs, comments, and creator interactions to grow loyalty and visibility.

Content Creation

• Share new ideas weekly of content that we can create/ shoot
• Support with the production of content for the pages
• Write compelling captions, scripts, hooks, and storytelling elements optimized for each platform
• Ability to edit photos with strong attention to detail, pacing, and platform best practices

Strategy & Growth

• Support with developing a strategy for each platform
• Maintain alignment between the founder’s personal brand and the broader beauty brand

• 2–4+ years experience in social media, digital content, or influencer management
• Deep understanding of TikTok, Instagram, YouTube, and platform-specific engagement strategies.
• Good skills with content creation tools
• Excellent copywriting and communication skills.
• Ability to self-manage, multitask, and thrive in a fast-paced, founder-led environment.
• Some experience with filming BTS style content
• A proactive mindset with an eye for “capture-the-moment” opportunities.
• Comfortable working on-site with the founder as needed (events, shoots, travel, etc.).
• Excellent attention to detail & highly organized
• A natural storyteller

• Premium Medical/Dental/Vision coverage for employee plus dependents
• Employee discounts on all Huda Beauty products
• Monthly coaching sessions with our in-house Success Coach
• Quarterly product gifting