Careers at Groundcover

Your first job is to win. You will not win every deal, but you must never be outsold.groundcover has built a radically different approach to cloud-native observability that competitors can’t match. As part of our Sales team, you won’t just sell a product, you’ll help show engineering and operations teams why groundcover is the clear, modern choice.About groundcovergroundcover is a fast-growing Series C startup delivering the industry’s most modern observability platform for cloud-native environments. Powered by BYOC and eBPF and designed for Kubernetes from day one, our platform delivers full stack observability with dramatically lower cost, operational overhead, and complexity.As systems evolve toward AI-powered services and LLM-based applications, observability must evolve with them. groundcover is built for this reality, enabling teams to understand performance, reliability, and behaviour across microservices, infrastructure, and AI workloads.The roleAs an Account Executive, you will take groundcover’s game-changing, cost-effective, value-driven observability solution to market in EMEA. You will work with an EMEA leader who has built, scaled and successfully exited businesses multiple times, learn a proven go-to-market and sales execution playbook first-hand, and be expected to apply it, improve it and help build a winning organisation.This is initially an onsite role in our London office.How we workWe are building a high-performance team where success is expected and everyone is responsible for the culture. We value continuous learning and people who go the extra mile for customers and colleagues, challenge assumptions, seek feedback and raise the standard for the whole team.We believe it is okay to fail… once. Take intelligent risks, own your mistakes, learn quickly and try not to repeat them. Compete relentlessly, prepare thoroughly and take personal responsibility for the outcome. Losing a deal can happen; being outworked should not.You will:Build a plan to exceed your quota, then forecast, negotiate and close to beat itFocus heavily on outbound prospecting: a minimum of 3 new meetings per week, with a goal of building 3x pipeline against quotaBeat the competitionLearn and use MEDDICCBuild champions and strong relationships with prospects and existing clientsDrive joint efforts with SDR and SE to close initial deals, then expand groundcover’s footprint into different teams and additional business unitsConduct market research and competitor analysis to identify potential clients and market trendsCollaborate with internal teams to deliver effective solutions and meet client needsProvide exceptional customer service and address client concerns or issuesMonitor and report on sales activities, pipeline and performance metrics in CRMShare what works and support your colleagues

Working at Groundcover