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Demonstration Executive

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Job Description - Demonstration Executive

Demonstration Executive

Location: Nantwich
Job Type: Contract (4 months initially)
Salary: Up to £25,000 (pro rata)

About Us

At ROI, we support 70% of the UK’s automotive brands in achieving their strategic sales goals and delivering exceptional customer service. By merging innovative marketing strategies with cutting-edge tech solutions, we connect consumers and manufacturers, driving industry transformation. Our expertise shines through our work with global brands like BMW, JLR, Volvo, Kia, and Volkswagen. Join us and play a key role in shaping the future of automotive excellence.

ROI Ltd is seeking two Business Development Managers (BDMs) to join our team for a 4-month project to support Kia UK's Roadshow events in October 2025. The roadshows will focus on promoting Kia's electric vehicles (EVs) and purpose-built vehicles (PBVs) to companies with large fleets.

The Role

Key Responsibilities:

  • Data Segmentation: Utilise Salesforce CRM national fleet data to segment and prioritise target audiences based on fleet size. 
  • Prospecting and Invitations: Conduct pre-marketing calls to personally invite high-priority decision-makers to VIP events at luxury locations. Send HTML invitations provided by Kia and track responses. 
  • Follow-up: Perform follow-up calls to businesses, focusing initially on those who have opened or clicked on the emails. Manually add confirmed attendees to Kia’s dedicated booking system. 
  • Event Coordination: Ensure a minimum of 40 businesses are represented at each regional event. Collaborate with marketing, IT, and customer service departments to ensure successful event execution. 
  • Post-Event Follow-up: Provide follow-up calls to all delegates to obtain feedback on each event.

What We’re Looking For

Key Skills & Experience:

  • Proven experience in business development, sales, or a related field. 
  • Strong communication and interpersonal skills. 
  • Experience with CRM systems, preferably Salesforce. 
  • Ability to work independently and as part of a team. 
  • Excellent organisational and time management skills. 
  • Knowledge of the automotive industry and fleet management is a plus.

How to Apply

If you’re interested in joining us as a Demo Executive, apply today!

We encourage applications from all backgrounds and are committed to providing an inclusive, supportive workplace.

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