Digital Merchandising Specialist

Role: Digital Merchandising Specialist
Rate: £365 p/d Inside IR35
Location: Central London HQ - Hybrid Model - 3 days p/w on site
Duration: 12 months

The Digital Merchandising Specialist will be a part of the Global Digital Merchandising team, who are ultimately responsible for developing & executing holistic merchandising strategies for the Store App, in partnership with key stakeholders and program leads.

Experience Required:

• Experience in Digital Merchandising or Digital Marketing is essential
• Delivering marketing campaigns and promotions
• Ability to create merchandising briefs
• Knowledge of content localisation processes
• Ability to optimise messaging and content for different markets
• Experience maintaining regular merchandising performance reports & analysis
• Experience working closely with cross-functional teams, including marketing, product marketing, content management/production, and commercial programs.

Responsibilities:

• Delivery of key WW and locally originated campaigns and promotions, including creation of marketing and merchandising briefs, managing production team relationships and deliverables, validation of content, and performance analysis.
• Provide merchandising support for key Emerging markets/ European markets. This will include content localisation, delivering market specific commercial and brand activity, and messaging & content optimisation for market requirements.
• Responsible for local digital strategy and merchandising execution of Accessories/ Education category.
• Maintain regular merchandising performance reporting & analysis across campaign promotions and owned key markets to identify commercial and experiential opportunities challenges, suggesting options to address and/or resolve.
• Maintain close partnerships with key cross functional teams including marketing, product marketing, content management/production and commercial programs to deliver above area of responsibility.