Digital Marketing Executive

Role: Digital Marketing Executive Location: Leeds, LS15 (with hybrid working after completion of training) Salary: £25k - £32k per annum plus extensive benefits Contract type: Permanent Employment type: Full time Working hours: 40 hours pw, Monday to Friday 09:00 – 17:30pm Do you want to work for the nation’s largest online pharmacy ensuring excellence for all our patients? Pharmacy2U is the UK's first and largest online pharmacy. We are proud to support over 1.4 million patients to manage their health through accessing a range of NHS services, such as online prescriptions, and private health and wellness services online. Ready to advance your career in digital marketing? Join the dynamic team at the UK's leading online Pharmacy and play a crucial role in driving success. As an integral member of our team, you'll enjoy autonomy and the opportunity to make a tangible impact. We're on the lookout for a digital marketing professional ready to take the next step in their career. With several years experience in Affiliate Marketing or Paid Search, whether from an agency or in-house background, are encouraged to apply. Success in this role hinges on your ability to prioritise data, maintain a growth mindset, and demonstrate commercial acumen, strategic thinking, and creativity. Cultivate strong, collaborative relationships with our data and product teams, as well as external agencies, to ensure collective success. What’s in it for you? Occupational sick pay
Discounted insurance (Aviva)
Employee assistance programme
Health and wellbeing initiatives
Green car scheme
Refer a friend bonus
Commitment to CPD/training
Discounts & Exclusive offers at The Springs, Leeds
25% Discount & health & beauty purchases
Enhanced maternity and paternity pay
Employee discount site
In-house mental health support
Social events throughout the year
Registration fees paid (GPhC, NMC, CIPD etc)
Blue light card
Hybrid working
25 days annual leave increasing with service
Contributory pension
Discounted gyms
Free onsite parking
Cycle to work scheme
Long service bonus
Buying and Selling Annual Leave Scheme What you’ll be doing? Support all digital marketing planning and implementing, including PPC, Paid Social, Affiliates and other test channels through agencies or internal teams
Measure and report performance of all digital marketing campaigns, and assess against goals (traffic, CVR, CPA, ROAS)
Support annual and monthly planning with robust recommendations based on insight and ambition
Work with media agencies and internal teams to manage in month planning and forecasting across digital channels
Report weekly and monthly on campaign performance, insight and channel level activity and manage digital and website performance against agreed KPI’s (page load, bounce rate, time on site etc.)
Regularly review competitor activity and deliver a competitive advantage through targeting, creative and channel mix
Identify trends and insights in digital marketing and use these to optimise spend and performance
Use a range of analytics tools to evaluate end-to-end customer experience across multiple channels and customer touch points
Input ideas towards our digital marketing testing plan and drive incremental growth with our digital marketing agency Who are we looking for? Experience in Paid Search and/or Affiliate Marketing for a Lead Gen company
Experience analysing performance in GA4 and Google Ads and AWIN
Experience managing budgets
Degree level qualified in relevant subject
Able to manage multiple tasks and projects simultaneously, prioritise effectively and own deliverables end to end
Solid Excel proficiency
Demonstrable understanding of market factors that drive performance in the digital environment What happens next? Please click apply and if we think you are a good match, we will be in touch to arrange an interview. Applicants must prove they have the right to live in the UK. All successful applicants will be required to undergo a DBS check. Unsolicited agency applications will be treated as a gift. #INDHP

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