Digital Marketing Manager

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Job Description - Digital Marketing Manager

We currently have an exciting opportunity for a Digital Marketing Manager to join our team based in Lyndhurst. You will join us on a full time, permanent basis and in return, you will receive a salary of up to £35,000 per annum depending on experience.At New Forest Collectionour purpose is to enrich the lives of those within our community by providing the best New Forest Hospitality.  Our vision is realised through creating a warm, sincere environment where everyone can connect, be creative and thrive.  Our venues are beautifully individual, each with a unique story that makes us more than ordinary and enables us to provide truly magical experiences for our guests that are enhanced and matched to our surroundings.As a collection of hotels, we provide our teams with the opportunity to work across our venues giving everyone the chance to develop themselves both professionally and personally.  All we ask is that our people have the right mind-set which is highlighted in our core values:Be BRAVE, take ownershipCollaborate together as a TEAMDevelop, NURTURE and careBe OPEN and communicate honestly

Benefits of joining us as our Digital Marketing Manager:

- 28 days holiday per year, plus a duvet day on your birthday (contracted roles only)
- Stylish uniform provided
- Fantastic career development and training opportunities
- Free staff parking
- Other benefits including, private healthcare discounts, employee discounts across the Collection, yearly team celebration, discounts at our sister resort in Cyprus, discount for family and friends.

- Access to ‘My Physical Wellbeing’ - A huge range of expert support and resources help – 24/7 access to GP (phone, video and message), Hundreds of fitness, yoga, cooking and meditation videos, Exclusive Gym discounts at over 2,500 gym

- Flexible working available

Key responsibilities of our Digital Marketing Manager:

1. Develop and execute digital marketing strategies to enhance the online presence and visibility of our hotel group across multiple channels, including website, social media, email, and search engines.

2. Lead the planning and execution of digital advertising campaigns to drive bookings, increase occupancy rates, and maximise revenue for individual properties and the hotel group as a whole.

3. Manage the creation and optimisation of digital content, including website content, blog posts, social media posts, videos, and email campaigns, to engage target audiences and drive conversion.

4. Utilise data-driven insights and analytics to track and measure the performance of digital marketing campaigns, identify areas for improvement, and optimize marketing spend and ROI.

5. Collaborate with the revenue management team to develop pricing and promotional strategies that align with digital marketing initiatives and drive revenue growth.

6. Oversee the management of the hotel group's website and CRM system, ensuring it is optimized for search engines (SEO) and provides an exceptional user experience across devices.

What we’re looking for in our ideal Digital Marketing Manager:

 

- Excellent communication and organisation skills

- IT skills – including windows-based programmes, Word, Excel, Publisher, Outlook, Adobe PhotoShop

- A flexible working attitude with the ability to work as part of a team

- Highly motivated and target focussed

- An understanding of the industry

- The ability to prioritise workloads

Are you the one?

Do you have the skills and experience and want to join a community who take conscious actions, with natural spirit and are story tellers, creating enriching experiences for our guests? Then click apply today! We’d love to hear from you.

Our venues are remote in locations so your own transport is essential.

Due to the high volume of applicants that we receive, we are not able to get back to every candidate. Therefore, if you have not heard from us within 2 weeks of submitting your application, please assume you have been unsuccessful on this occasion.

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