Head of Marketing

Are you ready for a new and exciting challenge that combines innovation, creativity and strategic leadership? KaneHR is working with a global leader that designs, manufactures and markets retail and consumer products from beloved and iconic brands across the globe, and we’re seeking passionate and result-driven individuals to join their dynamic team.

Based in Berkshire, United Kingdom, this global organisation is at the forefront of innovation, thriving on collaboration, openness and entrepreneurship.

The Role:

This is a fantastic opportunity to work with an industry leading organisation who partner with many well-known and iconic entertainment brands to drive the strategic direction of their marketing initiatives into the retail sector.

We’re searching for an experienced senior-level marketing leader to spearhead their retail marketing, someone who can hit the ground running and lead with vision and expertise.

As the Marketing lead, you will oversee a talented marketing team, creating and executing strategies to elevate brand awareness, market share and revenue growth. With this role there are opportunities for international travel across EMEA and the US as you collaborate and build meaningful relationships with internal and external stakeholders to deliver innovative marketing campaigns.

Your mission:

• Team: Offer visionary guidance and mentorship to a talented marketing team, fostering a culture of collaboration and innovation, driving them towards success and continuous improvement.
• Leadership: Drive the creation and implementation of cutting-edge marketing strategies across various platforms, aligning with business objectives.
• Partnerships: Cultivate strong partnerships with key stakeholders to unlock new marketing opportunities partnerships and drive brand growth.
• Events: Elevate the Company’s reputation at industry events and conferences, acting as brand ambassador.
• Competition: To drive innovation and maintain a competitive advantage, keep up to date with industry trends, competitors, and the latest advancements in the retail landscape.
• Budgets: Be responsible for the development and management of marketing budgets efficiently, ensuring maximum ROI.
• Strategic alignment: Collaborate closely with cross-functional teams to ensure alignment of marketing initiatives with overall Company objectives and goals.
• KPI’s: Establish KPI’s and metrics to measure, monitor and analyse marketing effectiveness, ensuring strategies are amended to enhance results.
• Trends: Conduct in-depth market research and analysis to pinpoint consumer trends and establish growth opportunities.

What they are looking for:

• Experience working with globally recognised entertainment properties.
• Proven track record of success in partnerships with leading media and entertainment companies.
• Expertise in leveraging intellectual property to drive brand awareness and engagement.
• Bachelor’s degree in Marketing, Business Administration, or related field (desirable).
• Seasoned marketing experience in retail and consumer products manufacturing.
• History of collaborating with industry leaders in themed entertainment and licensed merchandise
• The drive and passion to thrive independently in a fast-moving, dynamic environment and adapt to evolving business needs
• Understanding of the unique dynamics of the family entertainment market
• Strong proficiency with Microsoft applications.
• Outstanding communication, presentation and leadership skills; highly strategic but also hands-on, leads by example and is able to balance the Company’s long-term strategy with short term results.
• Demonstrate strong analytical skills and proficiency in utilising marketing analytic tools.

What you will be offered in return:

• Salary: £120,000.00 per annum
• 25 days holiday
• Contributory Pension, Life Insurance and Assurance and generous Income Protection Schemes
• An excellent career growth opportunity while working with a dynamic team who loves what they do and for a Company that’s overall mission is unmatched!

Ready for the Challenge?

If you’re ready to take the next step in your career and be part of a team that’s passionate about what they do, apply now! We’re excited to get to know you!