Marketing Manager

Our Client based in Dungannon wishes to recruit a Head of Marketing to their team.

You will be responsible for:

• Responsible for developing and executing marketing strategies for new and existing products.

• Work closely with the production team, sales team and external partners to understand customer needs, market trends, and competitive landscape.

• Create and deliver compelling product positioning, messaging, content and value propositions that differentiate our products from the competition.

• Plan and execute product launches, as well as campaigns to generate awareness, demand, and adoption of new and existing products.

• Measure and analyse the effectiveness of marketing activities and optimize them based on data and feedback.

• Oversee the social media aspect of the business as well as working with relevant teams to ensure E-Commerce Platform is kept relevant and in sync with the overall business brand.

• Research new markets with the Managing Director of the business and work towards onboarding new clients via the relevant marketing methods.

• Managing catalogue content - ensuring all products, images & information is accurate, consistent, and easily found by customers searching for their next favourite product. What we need from you:

• Availability to work equivalent 5 days a week between Monday-Sunday.

• Willingness to train and become a recognised face within the industry

Essential Criteria

• Degree level or equivalent in marketing/business studies

• Excellent Microsoft Office skills.

• At least 5 years’ experience in a marketing role.

• Good knowledge of Google Ads, Google Analytics and Facebook advertising, email marketing and marketing automation systems as part of a plan to achieve commercial targets.

• Engage with our charity partners on a monthly basis to ensure our promotional programme is running smoothly.

• A positive, proactive ‘can do’ attitude.

• Be confident, dynamic and creative.

• Excellent organisation and communication skills, both written and oral, with thoroughness, accuracy, and an eye for detail

• Experience in working to tight deadlines, with an ability to prioritise.

• A team player and be willing to step outside the role when required.

What we offer:

• Full Time Salary of £40’000 per annum

• Bonus of £2’500 per year • Mileage Allowance

• Private Health Care • £1’000 per annum towards relevant training