Account Executive B2B SaaS Behavioural Science stock options

London (Paddington area)
Full time with 3 days a week in the office.
 
Are you an AE with 2-3 years of closing experience but fed up of making up the numbers? Are you hungry, ambitious and enjoy the scrappy nature of early-stage businesses and looking for somewhere you can make a difference and earn well while doing it?
 
 If yes, you might be our person.

Herdify is a young B2B SaaS company with big consumer-brand ambitions. We’ve just had one world’s leading behavioural thinkers and media personality as an advisor, shaping 2026 to be a killer year.

We want our brand to feel more Spotify than “corporate SaaS”; clear, bold, memorable, and grounded in real human behaviour. Not another “me too” B2B SaaS company.

We’re the first company in the world that can detect offline word-of-mouth inside first-party data. That means two things:

1. it’s exciting,
2. it’s complicated.

But we’ve already made incredible progress with iconic UK challenger brands like Abel & Cole, Who Gives A Crap, and leading charities including RSPCA and multiple Air Ambulance services.
We’re now looking for 3 x AEs to join the team and help us with our next stage of growth.
 
We're looking for somebody 

• Who has sold SaaS into consumer brands marketing teams for a deal price of £25k - £50k with a 3–6-month sales cycle.
• Who has sold novel products from a new brand and can take people on an educational journey.
• Who has mid-stage startup experience
• Who is process driven and detailed orientated.
• Who has excellent written, verbal and presentation skills.
• Who doesn’t look to be told what to do; they take what is working and run with it, while applying their own skills.
• Who is a 360 salesperson; you’ll be expected to build your own pipeline and close it.
• Who has proven experience with one of the popular sales frameworks, e.g MEDDIC, Challenger, etc.
• With creativity: With email getting saturated by AI automation, we’re looking for people who can still reach prospects by thinking differently.

 
Nice to have

• Somebody interested in behavioural science.
• Somebody who has exposure selling to media agencies.

 
We’re not for you if

• You’re expecting marketing to build everything for you.
• You’re looking for a long list of qualified opportunities waiting to be closed

 
Responsibilities

• Lead generation and pipeline building including account research, planning & mapping.
• End to end pipeline management.
• Owning the deal from discovery to close through handover to Customer Success.
• Stakeholder & relationship management including internal/external stakeholder mapping.
• Delivering killer product demos orientated around outcomes for the customer  
• Attending events (bonus if you want to speak at them)

 
 Practical Details

• Location: London (Paddington area)
• Travel to Bristol 1 day per month (travel covered by expenses)