B2B Marketing Manager

The B2B Marketing Manager will develop and execute strategic marketing initiatives to support the growth of the organisation in the not-for-profit sector. This role is based in Manchester and requires a strong understanding of business-to-business marketing principles.

Client Details

This is a not-for-profit organisation that focuses on delivering impactful solutions to its stakeholders. Operating as a medium-sized entity, it is committed to driving measurable change through collaboration and innovation.

Description

Key respnsibilities of the B2B Marketing Manager:

• Develop and implement B2B marketing strategies to drive awareness and engagement.
• Collaborate with internal teams to produce targeted marketing campaigns and materials.
• Monitor and report on campaign performance, making data-driven adjustments as needed.
• Maintain and enhance the organisation's brand presence across various channels.
• Build and manage relationships with external agencies and partners.
• Oversee the creation of content tailored to business audiences, including case studies and white papers.
• Identify and explore new marketing opportunities within the industry.
• Ensure all marketing activities align with the organisation's goals and values.

Profile

A successful B2B Marketing Manager should have:

• Proven expertise in business-to-business marketing, preferably in the not-for-profit sector.
• Strong skills in planning and executing multi-channel campaigns.
• A solid understanding of digital marketing tools and analytics platforms.
• Experience in managing stakeholder relationships at various levels.
• The ability to produce engaging, audience-specific content.
• Excellent organisational and time-management abilities.
• A degree or equivalent qualification in marketing or a related field.

Job Offer

• A competitive salary of approximately £36,000 to £40,000 per annum.
• A permanent role in a respected not-for-profit organisation.
• Opportunities to make a tangible impact in the Manchester community.
• A supportive and collaborative working environment.
• Potential for professional growth and development within the organisation.

If you are passionate about B2B marketing and eager to contribute to the not-for-profit sector in Manchester, we encourage you to apply for this rewarding opportunity.