Brand Manager

Brand Manager - Hybrid

Brand Manager
Location: Hybrid - London, Lytham, Durham, or Glasgow (40% in-office)
Salary: £42,000 - £48,000 DOE

Yolk Recruitment is working with a major UK financial institution undergoing exciting transformation. With a brand trusted by millions, they're now looking for a strategic, creative, and collaborative Brand Manager to help shape how that brand is experienced by customers and employees across every touchpoint.

This is a brilliant opportunity to join a small, purpose-driven brand team at the heart of a respected national organisation - where your work will influence culture, customer experience, and the future of the brand itself.

What you'll be doing

The appointed Brand Manager will lead a broad range of projects and will:

• Lead the activation of brand strategy across high-impact, business-wide projects.
• Collaborate with cross-functional teams and external agencies to ensure brand alignment at every stage.
• Bring the brand to life visually and verbally through compelling storytelling and consistent design.
• Champion brand governance across all internal and external channels.
• Manage the day-to-day relationship with the design agency - from briefing to creative review.
• Own the brand budget, aligning spend to strategic and business priorities.

What you'll bring to the team

The successful Brand Manager will bring the following skills and experience to the team:

• Degree in communications, design, or a relevant field, or equivalent experience in brand management or related disciplines

• Proven experience in brand management (client or agency side).
• A strong grasp of brand principles, visual identity systems, and design thinking.
• Creative mindset with strategic vision - able to solve problems and inspire action.
• Excellent communication skills - confident influencing stakeholders at all levels.
• Experience working on integrated campaigns across digital and offline channels.
• Ability to manage multiple projects and agency partners in a fast-paced environment.

What you'll get in return

The successful Brand Manager will join a trusted, high-profile organisation with a powerful social mission and have real ownership and visibility in a brand that touches millions.

They will also be rewarded with the following:

• Civil service pension of 28.97%

• Generous annual leave - starting at 25 days, increasing to 30 days
• Learning and development tailored to your role
• An environment with flexible hybrid working options
• 9-day fortnight scheme
• A culture encouraging inclusion and diversity
• Performance related variable pay bonus
• Enhanced maternity, paternity, adoption and shared parental leave

• A supportive, purpose-led culture that values innovation and collaboration.

Apply now to shape one of the UK's most recognisable brands from the inside out.

Yolk Recruitment is an equal opportunities employer and embraces diversity in our workforce. We employ the best people for the job at hand and actively encourage applications from all qualified candidates, regardless of gender, age, race, religion, sexual orientation, disability, educational background, parental status, gender identity or any other protected characteristic. We champion and celebrate diversity at Yolk allowing our team to bring their whole selves to work.