Brand Manager - FMCG Drinks

Shape the future of iconic consumer brands and fast-track your career towards a Senior Brand Manager position within 6-12 months, in a business that is investing heavily in growth, innovation, and people.

Brand Manager

Location: Gloucestershire (Hybrid - 3 days onsite, 2 days WFH)
Salary: £40,000 - £45,000 + 10% Bonus

The Opportunity

We're supporting a leading drinks business to recruit two Brand Managers to take ownership of exciting and well-loved consumer brands within its growing portfolio.

Created following a restructure and increased investment behind the brands, these positions offer a rare opportunity to take full ownership of brand strategy, innovation, activation, and growth plans while working closely with commercial, category, customer marketing, and operations teams.

These are development-focused appointments. The business is looking for ambitious marketers with strong foundations in brand management and the desire to progress, with a genuine opportunity to develop into Senior Brand Manager positions within the next 6-12 months.

Whether your strengths lie in strategic partnerships, media campaigns, experiential activation, or challenger brand building, there is significant scope to make an impact.

Key Responsibilities

Develop and deliver annual brand plans and long-term brand strategies
Own brand activation plans across media, digital, PR, experiential, and shopper channels
Lead innovation projects from concept through to launch
Identify growth opportunities across products, formats, channels, and partnerships
Manage marketing budgets and maximise return on investment
Utilise consumer insight and category trends to inform decision-making
Work cross-functionally with Sales, Category, Insights, Finance, Technical, and Operations teams
Manage agency relationships and challenge outputs to deliver best-in-class execution
Monitor brand performance and implement actions to drive growth and profitability

What We're Looking For

Brand management experience within FMCG, food, or drinks
Strong understanding of brand building and consumer insight
Excellent project management and stakeholder management capability
Commercially aware with strong analytical skills
Ambitious, proactive, and eager to develop
Experience across activation, innovation, or partnerships would be advantageous

Additional Information

Hybrid working (3 days onsite, 2 days from home)
10% annual bonus
Significant investment and growth plans
Genuine progression opportunity into Senior Brand Manager

Why Join?

This is an opportunity to join a business with an impressive portfolio of brands, significant investment behind its marketing agenda, and a culture that genuinely develops its people. You'll gain ownership, exposure, and the chance to accelerate your career while working on brands with real growth ambitions
Only candidates based in UK and eligible to work in UK are allowed