Brand Manager - Heritage

Position: Brand Manager
Location: Hampshire
Salary: Competitive + Benefits

The Advocate Group is proud to be partnering with a globally renowned, family-owned drinks business in the search for a Brand Manager to help shape their portfolio of Heritage spirits.

The Role:

• Deliver brand initiatives in line with the Business Plan to meet commercial, consumer, and financial targets.
• Adapt global toolkits and assets into impactful local campaigns that resonate with UK consumers.
• Partner with Customer Marketing team to execute activation across all channels with consistent brand representation.
• Build strong relationships with global brand teams to align on strategy and share best practices.
• Work closely with Insights & Connections to embed consumer behaviour insights into campaign planning and execution.
• Monitor brand and market performance to identify opportunities or risks, adjusting plans as needed to stay ahead.
• Lead and coordinate agency partners to drive engaging, integrated brand experiences across touchpoints.

About You:

• Proven experience in brand management, ideally in spirits, drinks, or wider FMCG.
• Experienced in executing impactful campaigns in line with brand guidelnes.
• Commercially aware, analytical, and insight-driven.
• Passionate about brand heritage, with strong storytelling instincts and excellent stakeholder skills.

If the role and responsibilities sound like a good fit for you, then I’d love to speak to you!

Find out more about our available opportunities or how we can help you further your career – contact us today.

Please get in touch with Emma or click “Apply Now” to be considered for this vacancy.

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The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.