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Brand Manager - Lifestyle, FMCG, Sports

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Job Description - Brand Manager - Lifestyle, FMCG, Sports

Brand Manager | Hertfordshire | Office Based

£45,000–£50,000 | Full-Time

We're seeking a creative, commercially minded Brand Manager to lead campaigns, elevate storytelling, and increase brand relevance globally. This is more than a marketing role. It's an opportunity to reimagine a legacy brand for a younger, more lifestyle-focused audience — and take ownership of campaigns across social, retail, content, partnerships, and product launches.

What You’ll Do

  • Lead the strategy and execution of multi-channel brand campaigns
  • Own the brand calendar across launches, evergreen stories, and cultural moments
  • Collaborate with athletes, influencers, and partners to amplify our voice
  • Brief and manage content production (internal & external)
  • Work closely with sales and product teams to bring innovation to life
  • Define and evolve our brand identity, tone of voice, and visual direction
  • Use insights and data to shape messaging and creative decisions
  • Embrace generative AI to speed up smart content creation

You’ll Need

  • 4+ years of brand marketing experience (sport, lifestyle, fashion, FMCG)
  • Strong creative instinct paired with commercial savvy
  • A track record of running impactful brand or product campaigns
  • Familiarity with social media trends and content creation workflows
  • Experience working with athletes, creators, or ambassadors

What’s in it for you

  • Work with a heritage British brand with a global footprint (100+ countries)
  • Be part of a passionate team shaping the next generation of this brand
  • Lead high-impact campaigns with full creative control
  • Enjoy a fast-paced, collaborative and “can-do” culture
  • Get hands-on with product, content, and global brand activations

Commutable from North London, Essex, Hertfordshire and surrounding areas.

Interested? Apply now with your CV and a short note about your favourite campaign you’ve worked on — or share your portfolio/examples. We’re excited to meet the next creative force behind this exciting brand! Don't delay we're shortlisting NOW!!

Original job Brand Manager - Lifestyle, FMCG, Sports posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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