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Business Development Manager

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Job Description - Business Development Manager

Job Title: Business Development Manager
Salary: £35,000 pa base salary plus bonus, Plus Car Allowance
Location: Hertfordshire based role with weekly office attendance (one day working from the office, 4 days visiting clients)

Benefits

Bonus scheme 10%
Car allowance £430 per month
23 days annual holiday
Pension scheme
Job Summary

The Business Development Manager (BDM) is responsible for driving distribution and rate of sale across specialist retail accounts and expanding market presence within the UK specialist retail sector. The role focuses on achieving and exceeding sales targets while developing strong customer relationships and ensuring consistent execution of sales plans including product listings, merchandising, in store marketing, and staff training initiatives.

Key Responsibilities

Develop and open new specialist retail accounts across the UK
Deliver agreed sales targets and KPI’s including distribution, merchandising, marketing initiatives, and staff training
Develop and implement effective sales strategies and territory plans
Support new product launches and seasonal initiatives through in store activity
Conduct regular field visits to support retail accounts
Monitor competitor activity and identify market opportunities
Identify new business opportunities and emerging trends
Build and maintain strong relationships with customers and stakeholders
Create compelling sell in presentations for new launches
Ensure accurate sales forecasting & reporting
Collaborate with marketing teams to align sales activity & relevant departments
Manage budgets & expenses effectively
Resolve escalated customer issues and maintain high levels of customer satisfaction
Requirements & Qualifications

Minimum three years experience within a sales role managing specialist retail accounts
Experience delivering merchandising, marketing, and training initiatives
Strong communication, negotiation, and interpersonal skills
Highly organised and self motivated
Strong emotional intelligence and relationship building skills
Ability to demonstrate leadership qualities
Strong analytical and commercial awareness
Excellent organisational and time management abilities
Willingness to travel frequently
Bachelor’s degree in Business, Marketing, or related field preferred
Good knowledge of Microsoft 365
Key Skills

Leadership and team building
Strategic planning
Customer relationship management
Self-motivation and initiative
Problem solving and decision making
Performance management and coaching
Working Conditions

Primarily field based with frequent travel
Weekly office attendance for meetings and reporting
Flexible working hours may be required
Only candidates based in UK and eligible to work in UK are allowed
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