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Business Development Representative

icon building Company : Valsoft
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Job Description - Business Development Representative

Description

About Sadie   
Sadie is transforming how restaurants engage with their customers using AI-powered voice technology. Our intelligent voice agent, Sadie, answers phone calls 24/7 to take bookings, manage reservations, answer FAQs, promote specials, and drive upsells—all without putting pressure on front-of-house staff. Sadie integrates with the world’s leading booking engines and POS systems to deliver a seamless guest experience and operational efficiency.   
   
We’re live in over 1,000 restaurants across Canada, the US, UK, Germany, and Australia, and we’re just getting started.   

About The Role 

We’re looking for a Business Development Representative (BDR)  based in London  to help expand Sadie’s presence across the UK and Ireland restaurant market As an outbound BDR, you’ll be responsible for identifying, engaging, and qualifying potential restaurant customers—sparking the first conversation that could lead to a long-term partnership. 

You’ll be part of a growing international team and play a critical role in driving awareness and adoption of Sadie’s AI voice technology among independent restaurants, groups, and hospitality brands in the UK. 

What You’ll Do 

  • Research and identify potential restaurant customers across the UK and Ireland. 
  • Execute outbound prospecting campaigns through cold calls, personalized emails, LinkedIn outreach, and local networking. 
  • Qualify leads based on business size, pain points, and readiness to explore AI-driven solutions. 
  • Book discovery calls and product demos for Account Executives. 
  • Collaborate with Sales and Marketing to refine messaging and outreach strategies for the UK market. 
  • Maintain accurate lead data and activity tracking in the CRM. 
  • Consistently achieve and exceed weekly activity and meeting targets. 

What You Bring 

  • 1–2 years of experience in outbound sales, lead generation, or customer engagement (hospitality or SaaS experience a plus). 
  • Excellent communication skills and a confident, consultative phone manner. 
  • Self-starter attitude—you thrive in a fast-paced, entrepreneurial environment. 
  • Curiosity about technology, AI, and how it can reshape restaurant operations. 
  • Strong organizational skills and the ability to manage your own pipeline. . 

Why You’ll Love Working Here 

  • Join a fast-growing startup leading the AI revolution in restaurant technology. 
  • Make a tangible impact on how restaurants connect with their guests. 
  • Work with a collaborative, supportive international sales team. 
  • Clear growth path into Account Executive and leadership roles. 
  • Competitive base salary + commission, benefits, and remote flexibility. 

 

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About the Company

Valsoft

Valsoft was founded in 2015 in Montreal, Canada. Our focus is to acquire and grow vertical market software businesses that provide mission-critical solutions in their respective niche markets. So far, we have acquired over 100+ businesses, and we have over 3,000 employees across 20+ countries. In 20...

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