Clienteling Co-Ordinator

Retail Activations:

• Support research for the clienteling strategy and deliver on roadmap objectives aligned with the overarching marketing strategy.
• Assist in the planning and execution of retail events and other marketing activities within our boutiques.
• Implement sales support concepts in coordination with the brand calendar.

Clienteling Strategy & Execution:

• Conduct ongoing analysis and monitoring of client data and segments to identify opportunities.
• Deliver strategic clienteling initiatives aimed at enhancing customer acquisition, retention, reactivation, and increasing Customer Lifetime Value.
• Manage the implementation of our gifting strategy, including proactive organisation of client gifts.
• Collaborate closely with retail boutiques to support the implementation of tailored individual clienteling plans.

CRM Management:

• Develop CRM campaigns and ensure the upholding of CRM standards for franchise partners and our Wholesale network across various channels.
• Handle CRM onboarding and offboarding processes for retail boutiques.
• Manage internal CRM App updates and IT issues, and support overall client database management.
• Conduct weekly visits to retail boutiques to maintain CRM standards and ensure consistent clienteling efforts.

Top Client Events:

• Support the organisation and execution of exclusive trips and activities for our top clients.

KPI Management:

• Prepare weekly CRM reporting and manage KPIs to measure the success and effectiveness of individual