Work is driven by CSR's account planning of their accounts (T1 & T2), Customer needs and by selling the next case through BSC sales process. Supported by AM, contributes to the development of annual strategic plan by providing RSM, NSM and Marketing with detailed business intelligence for accounts in scope (e.g. market size and potential, market / products trends, business opportunities, competitive landscape, updated clinical and economic stakeholders). They would normally divide their time between 80/90% Clinical & 20/10% Sales Supports RSM's in understanding account's unmet needs and expectations to facilitate account strategy and plans development. Establishes, develops, and maintains positive business relationships with Customers Support of medical personnel and field staff during procedures after careful training Competent contact person and consultant for the medical management and medical staff If directed by medical staff, provides support to patients with device programming / optimising device functionality. Identifies, manages and reports to the RSM the sales opportunity deriving from clinical support; consequently, supports AM and RSM in clinical selling based on clinical support information provided. Provides education support. Maintains market share at BSC accounts by delivering excellent product in-servicing, evaluations, and continuous procedural education. Attends and actively participates in customer, company and industry sponsored events and meetings. Based on clinical support, supports sales team in gathering information about next tenders and negotiation opportunities. Develops and implements a proactive plan that involves service support, with Regional Sales Manager and team members, to increase the quality of service to customers. Works closely with Account Managers to drive sales growth in target accounts and key areas Performs procedural training, provides clinical support and therapy development and consequently manages clinical evaluation, with AM support, to deliver excellent product in-servicing and product evaluations and ultimately secure BSC market share. Records customer information and activities in Company's CRM system as an alignment tool with other roles Performs periodic update with respective Sales Force and Commercial Contracting organisation.
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