Creative Strategist (With Journalism Experience)

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Job Description - Creative Strategist (With Journalism Experience)

Job Description

We are seeking a Creative Strategist with a strong background in journalism to join our dynamic team!

In this role, you will be instrumental in crafting clickbait-y copy that captures attention and drives significant traffic to our clients' digital platforms. We love a creative mind that thrives in a fast-paced environment and is skilled in developing strategies that turn heads and stimulate clicks.

Key Responsibilities:

Writing Creative Briefs:

Develop clear and comprehensive creative briefs that provide strategic direction for content development efforts.
Content Strategy Development:

Plan and execute content strategies that include crafting catchy headlines and engaging narratives to capture quick interest and sustain reader engagement.
Copywriting:

Create engaging ad copy aimed at maximizing clicks and conversions, using a deep understanding of market trends and audience preferences.
SEO Optimization:

Enhance content visibility and search engine ranking by optimizing headlines and text for SEO, focusing on high-performance in click-through rates.
Social Media Engagement:

Develop and implement content for social media that is designed to engage and sometimes employs clickbait tactics to boost visibility and interaction.
Ad Text Creation:

Write compelling ad texts for various digital platforms to maximize clicks and drive campaign success.
Innovative Content Creation:

Employ creative techniques to write clickbait content that stands out in crowded digital spaces, ensuring our clients' brands capture and retain public interest.

Requirements:

Creative Brief Writing:

Proven experience in writing clear and comprehensive creative briefs.
Proven Experience : At least 3 years of experience in digital advertising, content marketing, or journalism (online/print) with a portfolio that demonstrates success in developing engaging and attention-grabbing content strategies.
Strategic Thinker:

Ability to devise and implement content strategies that align with client objectives and market trends.
Creativity and Innovation:

Exceptional creative writing skills with the ability to produce original, engaging, and click-worthy content.
Analytical Skills:

Capacity to analyze performance metrics and adjust content strategies based on data insights.

What We Offer:

Competitive salary (£25,000.00-£35,000.00 per year) and benefits package.
Opportunities for professional growth and development.
A creative and collaborative work environment.
Great work-life balance.

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