CRM & Website Specialist

Job Title: Senior Associate - CRM & Website Specialist

?? Location: Central London
?? Contract: Full-time, 5 days/week office-based (flexi hours)
?? Salary: Up to £35,000 (potential flex DoE)
?? Reporting to: Head of B2C Residential Marketing

Are you a meticulous, process-driven digital marketer with a passion for property? This is a pivotal opportunity to join a well-known real estate consultancy's Residential Marketing team and take full ownership of their digital listings function-one of the most important lead generation channels in the business.

The successful candidate will manage high-volume property listings across digital platforms and internal systems, ensuring every listing is accurate, compelling and performance-optimised.

• Own and manage the end-to-end listings process for 30+ property developments (with 200+ live listings at any time).

• Write and maintain content across listings, including floorplans, pricing, images and virtual tours.

• Ensure all listings follow brand tone and messaging guidelines.

• Use CRM and analytics tools to track performance and identify opportunities to improve conversions.

• Collaborate with sales, development, and digital teams to streamline workflows and enhance customer journeys.

• Liaise with external portal partners to maximise the visibility and effectiveness of listings.

• Assist with website content optimisation and broader digital marketing activity as needed.

? Exceptionally organised with strong attention to detail
? Comfortable managing large volumes of content and information
? Proficient in CRM or CMS platforms (Salesforce or similar ideal)
? Solid grasp of digital marketing and customer journey optimisation
? Strong copywriting skills with a flair for concise, compelling content
? Confident communicator with strong stakeholder management abilities
? Experience in property, publishing, digital media or similar environments preferred
? Keen interest in residential property and/or real estate

You'll be part of a lean, agile and ambitious team with a collaborative, high-performance culture. The marketing function recently underwent a restructure to focus more sharply on data-led decision-making and impact. There is a strong emphasis on personal development, with proven internal progression pathways.

• Competitive pension contribution

• Private medical and dental options

• Career development support and clear progression opportunities

• A balanced working environment - no late evenings or weekend expectations

If you're ready to take ownership of a high-impact digital role and want to make your mark in residential marketing, we'd love to hear from you.