CRM Executive

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Job Description - CRM Executive

Hybrid working - 3 days in office - Hackney (London Fields)

Salary up to £38,000 depending on experience.

The role

We are looking for a CRM Executive to join our Retention marketing agency. You will be working with the CRM Manager and a team of copywriters and designers to deliver world-class email & SMS marketing services including strategy, campaign building, flow implementation and lead collection via popups.

You will have experience using email marketing to increase brand engagement, loyalty and customer retention. You will implement best practices and strategies within email marketing, e-commerce, lifecycle, and funnel optimisation methodologies to drive performance for clients across a wide range of sectors including cereal, alcohol free beer, supplements, clothing and more.

It's the perfect role for an email marketer looking to grow their skills and techniques across an exciting variety of brands while curating a proven track record for their team.

Responsibilities

Support lifecycle strategy and execution for clients on email and SMS, delivering results that drive engagement, repeat purchases, cross sell, retention, and lifetime value (LTV)
Build and execute targeted email campaigns that drive engagement and retention across CRM channels
Assist the CRM Manager, across all brands, in the execution of daily tasks and ad hoc support – marketing calendar, A/B testing and reporting
Work to identify the best segments for sending campaigns and audience logic for email flows
Use data to continuously test, measure and optimise the brand’s email marketing including deliverability, segmentation, and forecasting knowledge
Support on launching of new flows & automations
Support in development of creative briefs for design and copywriting teams to drive results

Requirements

1+ years experience in DTC (direct-to-consumer) lifecycle, retention marketing and email marketing production
1+ years hands-on expertise with Klaviyo
Familiarity with the top integrations and apps in the space is a bonus
Strong partnership skills to collaborate across teams and share your ideas
Understanding of A/B testing practices, ability to draw conclusions from data and take action accordingly
Understand email best practices, including segmentation, deliverability, copy and design approaches
Be great at organising and prioritising your workload across many brand accounts and experience managing multiple project deadlines and client workloads at once

About us

ElliotDigital is a multi-award winning, highly-collaborative, and fast-growing retention marketing agency in London, working with the most exciting and disruptive DTC brands in their respective industries.

Our expertise in email and SMS marketing allows our clients to cultivate relationships with potential customers and build lasting relationships with current customers to create lifetime value.

We are looking for someone to bring unmatched creativity, curiosity and good energy to our small and dynamic team.

Perks

Competitive salary
Hybrid working (3 days in Hackney-based office, 2 WFH)
Get your birthdays off
Unlimited free coffee
Tons of office snacks (and discounts to ElliotDigital brands)
Commitment to continued professional learning and development opportunities

Hybrid working - 3 days in office - Hackney (London Fields)

Role type – Permanent / Full Time

Salary up to £38,000 depending on experience.

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