Digital Marketing Apprentice

Digital Marketing Apprentice – John Clark Motor Group Aberdeen

Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below.
Are you looking for an alternative to College or University?
Do you want to earn while you learn? Due to continued expansion John Clark Motor Group are looking for an exceptional Digital Marketing Apprentice - HAVE YOU GOT WHAT IT TAKES?
Purpose
This role is focused on the day-to-day management of digital requests. This is a hybrid role and working with the Digital Marketing Manager and the wider Digital team, the Digital Marketing Apprentice will be responsible for the daily website changes, creating custom reports, digital campaign analysis, planning and implementing group campaigns.
Responsibilities:
Responsible for regular website updates to keep the core John Clark Motor Group websites up to date.
Manage the digital marketing portal and assign digital requests to the relevant team to execute.
To manage & follow up on digital requests with 3rd party suppliers such as G-forces, Hamptons, Auto Trader, Gubagoo and Trustpilot etc.
Responsible for digital campaign analysis and compare performance against the business objective to ensure the KPI’s are achieved.
Responsible for the planning & implementation of any group marketing events such as Tyre Safety Month and The Drive Sale.
Work closely with the digital performance teams to ensure our website complies with digital best practice guidelines.
Create and schedule digital marketing reports using Google Data Studio to be sent to the relevant departments.
Assist the HR department with regular updates on the company Glassdoor account.
Ensure the Group Youtube channel is up to date and the playlists are refreshed regularly.
Oversee the monitoring of our closest competitors in each marketplace, keeping tabs on important changes in the market that might affect our chances of success.
Writing and proofreading copy for online campaigns.
Requirements:
Good understanding of digital marketing
Strong analytical, reporting and excel skills required.
Good verbal and written skills.
A passion for digital marketing with an up to date understanding of latest trends.
Passion for social media and digital marketing
Creative and able to contribute new ideas within our team
IT Literate (Able to use Microsoft Word and Excel)
About JCMG
The John Clark Motor Group is a name synonymous with outstanding customer service, we are Scotland’s 2nd largest independently family owned motor dealer. We proudly represent a number of inspirational brands, and have been trading for over 40 years, specializing in the sale of new and used vehicles from our 38 businesses across the East coast of Scotland.
We strongly believe in investing in our people and provide specialist training and development opportunities to help our employees progress their future and careers. In addition to dedicated in-house training, we offer the chance to work with exceptional brands and products, in a dynamic environment where we continue to work together as a family.
If you’ve got it, we want it and in return you will benefit from us:
6 weeks holiday (30 days per year, full time) increasing with length of service
Additional earning potential through bonus
Careers development opportunities (click here for more info on our team stories)
Award winning In-house and manufacturer training
Access to Colleague car purchase schemes
Group contributory pension scheme
Life assurance
Industry leading employee discount platform at a wide range of high street & online providers
Employee support available from trained specialists, 24/7/365 for emotional, mental, legal requirements
Colleague uniform provided
Preferential rates on borrowing and saving schemes
Family Fun Days and dealership events
Preferential rates on vehicle parts purchases and servicing.
So… What happens next?
Like the sound of this position? Once applied, our Recruitment Team will review your CV. If suitable, a member of the team will contact you to advise your CV has now been sent to the hiring manage.
Extra attention will be given to applications that include a cover letter stating three qualities that you can bring to the role.
Please note we can only accept applications from candidates who are eligible to work in the UK without Sponsorship. Verification of your Right to Work in the UK should be included with your application.