Digital Marketing Director Central Manchester £85,000 - £100,000 + Equity Hybrid (3 days in office)
Key Skills:
Retention Strategy, Acquisition, Trading, SEO, CRM, Performance
I'm partnering with a totally unique direct to consumer drinks brand who have been blazing a trail in their market, and scaled to £15 million in a very short time frame. The customer base loves the product with a pseudo-religious fervour.
The business is moving in to a new phase of its growth - moving in to retail, and shifting focus towards driving life time value and wider retention.
The role
Build a digital strategy that converts customers whilst reducing cost per acquisition. Drive subscription growth. Build the loyalty proposition. Manage a team of 5. Manage the weekly trading of the website.
The person
Experience in an ecommerce/retail environment Responsibility for both acquisition and retention
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