Digital Marketing & Ecommerce Manager

Job Description

Company: Redburn Innovations
Industry: leisure, digital marketplaces & software
Salary: up to £60,000 FTE dependent on experience, including bonus
Job Type: Full time or part time (minimum 24 hours per week), Permanent
Location: office based, Bury St Edmunds, Suffolk. IP33 1BE. Option of 5th working day from home.
Start date: as soon as possible

The Company
SpeedyBooker, part of Redburn Innovations, is a travel technology platform located in the centre of beautiful Bury St Edmunds, with exciting plans for the future.
We own and operate specialist leisure websites focusing on accommodation but also including activities. They include BeachHuts.com,

BritainsFinest.co.uk,

FishPal.com, Monasteries.com and

UniversityRooms.com.
Our booking engine, internally developed over ten years, also powers third party websites.
We are building a property management system (PMS) to provide our properties with additional tools (turbo-pms.com).
Revenue grew over 20% in 2023 to reach a new record of £13m, and we are on track to achieve over 30% growth in 2024.
Our vision is for SpeedyBooker to be the world’s leading collection of niche leisure booking websites that are no.1 in their markets.
We have an exciting journey ahead!

Responsibilities and Duties
This is an exciting opportunity to play a rewarding, varied, and hands-on role in a high calibre team.

You will be responsible for identifying and exploiting growth opportunities in both supply and demand across our websites. This will involve
Monitoring occupancy levels for all brands across all geographies.
Working with our in-house supply/sales team to ensure we recruit and optimise the right vendors in the right locations to satisfy customer demand.
Driving customer demand in those areas where we have availability with performance marketing.

Performance Marketing
You will be directly responsible for refining and extending our existing performance marketing activities, including paid search/social, meta-search (e.g. Google Hotel Ads and Trivago) partnerships, SEO and email.

UX
Identifying areas to improve the user experience.
Working with developers to draw up specifications.
A/B testing the results, and refining accordingly.

Data Analytics
You will use GA4, Google/Meta Ad Managers to assess the success of our marketing activities.
You will use SQL & Make for internal data, experience would be an advantage but is not a necessity, both can be learned.

Team management
Manage our small marketing team of employees and consultants.

Reporting
You will lead monthly meetings where the team will be updated on recent marketing progress and initiatives, and brainstorm new ideas.
Your team will be responsible for delivering a suite of weekly and monthly reports. You will report to the Chief Commercial Officer.

Experience, Qualifications and Skills
Must have:
4 years experience scaling an ecommerce business, covering:
Customer acquisition (managing both paid search/social, SEO and

affiliates/partnerships)

campaigns
Customer retention initiatives
UX
Proficient in GA4 and Excel;
Comfortable working with data;
Highly organised and driven.

Benefits
Opportunity to join an established profitable ecommerce/software business with exciting growth plans for the future.
Above industry average salary plus 15% on target bonus plus pension contributions.
Bright office on Cornhill in the centre of Bury St Edmunds: dog friendly, ping pong, table football, darts, as much coffee and tea as you can drink!
Generous holiday allowance that rises to 28 days over time, plus bank holidays.
Free car parking.
Paid for training.
Long-term bonus scheme.
Employee benefits and rewards scheme.
Company events & social time.
Free wellbeing and fitness resources.
Support the environment: we donate over £20,000 every year to environmental causes, including a donation from every booking to the World Land Trust.
You will be joining a twenty+ strong team of fun and hard-working sales people, account managers, and software developers with a high performance culture.

To apply: via LinkedIn or email

[email protected]

with your CV and a short covering letter. We look forward to hearing from you!