Digital Marketing Executive

Digital Marketing Executive

Salary basic up to £40,000 pa

Plus, company Bonus

Birmingham office Based role (Parking available)

Our client, a leading business within the manufacturing sector, is looking to appoint a proactive and commercially minded Digital Marketing Executive. This is a fantastic opportunity for a candidate with a background in product-led environments, who understands how to translate technical products into compelling digital campaigns across UK and US markets. The successful individual will take ownership of the company’s digital presence, working closely with external agencies to oversee websites, paid campaigns, SEO and email marketing, while ensuring all activity is strategically aligned to drive engagement, growth and measurable results.

Key Responsibilities

• Oversee the company’s UK and US websites, working directly with our external digital agency to identify opportunities for ongoing improvements and implement necessary changes
• Oversee the implementation of paid marketing campaigns, including Facebook / Instagram and PPC, working directly with external agencies
• Oversee the SEO strategy, working directly with company’s external agency
• Implement email marketing campaigns as part of the wider marketing strategy, regularly reviewing data to inform ongoing performance and optimisation
• Work with the company’s sales and technical teams to harness company data and regularly update customer databases
• Support the implementation of a monthly reporting framework for all digital marketing activities

Benefits

• Hours of work – Full time (39 hours pw)
• 25 days holiday plus bank holidays
• Shut down over Christmas
• Company and personal bonus

To apply for this role please contact Anjna Mahey at Anderson Scott Solutions

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