Digital Marketing Executive

*Role: *Digital Marketing Executive

Ready to make your application Please do read through the description at least once before clicking on Apply.
*Reports To: *Head of Marketing Growth
*Location: *This is an office role based in a converted manor house in Liphook
*Hours*: Full-time position; 35 hours per week
*Rocksteady: *The largest and fastest growing Rock School in the world. Rocksteady have been delivering progressive and inclusive music lessons for over 15 years, sending passionate musicians into schools to teach primary school children how to perform music in a band.
*Our Vision: *To transform music education, for the next generation, globally.
*Our Mission:* Empower as many children as possible and transform their lives through progressive and inclusive music education which directly improves their wellbeing, confidence, and life skills.
*The role:*
The Digital Marketing Executive will work closely with the Head of Marketing Growth, to support the delivery of Rocksteady's digital strategy. Leading on website management and the set up and monitoring of campaigns across paid socials and google.
* Build, optimise and monitor paid advertising campaigns across Meta, Google, LinkedIn and other digital platforms to support brand awareness, lead generation and recruitment
* Monitor key digital metrics/data across various platforms (organic/paid social, other paid ads, organic channels such as GMB, and SEO)
* Review and make recommendations for content for our online presence/profiles such as Glassdoor, Indeed, Google My Business, Bing Places etc.
* Build reports and dashboards to facilitate analysis of digital marketing activity
* Support with SEO efforts to improve organic visibility of our website
* Make content changes via the website CMS as required, ensuring website admin best practice
* Help to develop and optimise campaign landing pages
* Collaborate on organic social content planning and ideas
* Monitor the digital marketing space for trends, competitor analysis and insights
* Support the HoM with budget tracking and martech subscriptions
* Ensure tracking is utilised across all marketing activity
* Monitor digital trends and technologies and share any key findings with team
*Experience & Expertise*
* Experience in a digital or campaign marketing role
* Basic best practice SEO knowledge
* Confident digital campaign building, monitoring and optimising
* An eye for campaign tracking and data analysis
* Data confident with good excel skills
* A desire to work in a purpose driven business
* Collaborative team player
*Martech experience*
* Reporting platforms such as Looker Studio
* Website CMS (WordPress a bonus)
* Paid ad platforms – Meta, Google, LinkedIn etc.
* Google Analytics 4
* CRM experience desirable
*Benefits*
* 35 hours working week
* 25 days holiday plus bank holidays
* Annual staff bonus
* Work in our office which is a beautiful, converted manor house in rural Hampshire with vast grounds complete with its own lake and orchard.
* Free onsite parking
* Personal development opportunities
* Benefits package including discounts on everyday purchases, free 24/7 GP service and more.
* Fun – through annual staff away-day, Christmas party and opportunities to socialise with other like-minded and passionate individuals throughout the year.
* Opportunities to work with the Rocksteady Foundation, reaching children and young people in charities and support groups across the UK.
*Additional Information*
We are committed to safeguarding and promoting the welfare of all children and expect all our staff to share this commitment.
As this role involves regular work with children and young people, and meets the definition of regulated activity, it is exempt from the Rehabilitation of Offenders Act 1974. Under the Rehabilitation of Offenders Act 1974 (Exceptions) Order 1975 you must disclose all unprotected unspent and spent cautions and convictions. Further details on what convictions must be declared can be found in the Governments Guidance on the Rehabilitation of Offenders Act 1974 and the Exceptions Order 1975. You can find out more about our policy on recruitment of ex-offenders here.
If you are offered this position, Rocksteady will ask you to complete an enhanced DBS check with a children's barred list check.
It is an offence for an individual who has been barred from working with children to apply for regulated activity. Providing false information is also an offence and could result in the rejection of the applicant, summarily dismissal if selected, and possible referral to the police.
Rocksteady Music School is an equal opportunity employer. We are committed to the fair treatment of staff, potential staff, and of our services, regardless of race, gender, religion, sexual orientation, responsibilities for dependents, age, physical/mental disability, or offending background.
To find out more about Rocksteady, check out our website www.rocksteadymusicschool.com
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Job Type: Full-time
Pay: £28,000.00-£32,000.00 per year
Work Location: In person