Digital Marketing Manager

Job Title: Digital Marketing Manager
Location: Harrogate (Hybrid - 2-3 days per week in office)
Salary: £40,000 - £45,000 per annum
Job Type: Full-Time, Permanent

Overview:

An exciting opportunity has arisen for a talented and driven Digital Marketing Manager to join a purpose-led company in the sustainability sector. Based in Harrogate, the business is undergoing rapid growth and works on high-impact projects that create meaningful change for the planet, economy, and society.

This hybrid role offers the flexibility to work from home 2-3 days per week and puts you at the heart of a dynamic team where your ideas, expertise, and results will shape the future of the business.

Role Responsibilities:

As Digital Marketing Manager, you will lead and execute the company’s digital marketing strategy across website, content, email, and social channels (with a strong B2B focus on LinkedIn).

Website Management & SEO:

• Oversee website performance, user experience, and SEO improvements
• Create and optimise landing pages and gated content for lead generation
• Use A/B testing and analytics to boost conversion rates

Campaign & Social Media Management:

• Plan and deliver LinkedIn campaigns to drive B2B engagement and brand visibility
• Manage the company’s LinkedIn presence, posting regularly and tracking performance
• Create engaging content for social and digital channels

Email Marketing & Lead Nurturing:

• Develop and execute segmented email campaigns using platforms such as HubSpot
• Monitor key metrics (open rates, CTRs, conversions) and improve campaign performance
• Support sales teams by aligning digital touchpoints with the buyer journey

Content & Communications:

• Produce content such as blogs, eBooks, whitepapers, and newsletters
• Ensure all external communications align with brand messaging and tone
• Collaborate across teams to deliver relevant, engaging, and informative content

Analytics & Reporting:

• Track performance across all digital channels using Google Analytics, HubSpot, and LinkedIn Insights
• Provide regular reports and insights to inform marketing strategy and ROI

About You:

• 3+ years’ experience in digital marketing, ideally in a B2B, tech, or sustainability-focused environment
• Strong understanding of SEO, website UX, and content strategy
• Proven experience managing LinkedIn and other digital campaigns
• Hands-on experience with CRM and marketing automation platforms (e.g. HubSpot)
• Data-driven mindset with excellent analytical and reporting skills
• Excellent written and verbal communication
• Passionate about sustainability and digital innovation

What’s on Offer:

• Competitive salary of £40,000 - £45,000
• Hybrid working model (2-3 days in Harrogate office)
• Flexible working hours
• Generous holiday allowance
• A supportive and collaborative team culture
• Career growth opportunities in a fast-scaling company
• Chance to work on impactful projects that make a real difference

Ready to take the lead in a role that blends purpose, creativity, and performance?
Apply now with your CV and join a company making real change.