Digital Marketing Manager

Gleeson Recruitment Group are pleased to be working with a leading property developer based in the Midlands to recruit for a Senior Digital Marketing Manager on 13 month FTC basis.

Job title: Senior Digital Marketing Manager

Location: Birmingham

Salary: £45,000 - £50,000

Contract: Maternity cover, full time, 13 months

Start date: August 2024

The Role:

In this role you will be working to reach target consumers via a range of digital platforms. You will work to implement and deliver the businesses Digital Marketing strategy to that will drive acquisition and sales.

This is a maternity cover spanning 13 months.

Key Requirements:

Own the businesses digital marketing strategy
Work with internal and external stakeholders to deliver overall digital marketing strategy
Develop and deliver a customer centric digital marketing strategy
Work with an external agency to deliver on the overall paid media strategy to deliver optimised digital performance
Work with internal SEO team to create content strategy
Support CRO team
Work to manage the digital marketing budget and wider marketing budget with the Head of Marketing
Lead on innovation to improve customer experience
Be the lead of all digital systems
Report on digital analytics and provide actionable insights for activity moving forward that will improve customer experience and commercial activity
Work with internal brand team and external agencies to deliver innovative digital marketing campaigns
Increase engagement through CRM activity with internal teams

Candidate Criteria:

Experience in developing and managing digital marketing strategies
Ability to collaborate with internal and external stakeholders
Skilled in creating customer-centric marketing strategies
Experience working with external agencies on paid media
Knowledge of content strategy and SEO
Experience supporting CRO initiatives
Proven track record in managing marketing budgets
Ability to drive innovation for customer experience
Experience overseeing digital systems
Strong analytical skills for digital performance reporting
Experience in delivering digital marketing campaigns
Ability to enhance engagement through CRM activities

Please apply for more information

At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.

By applying you will be registered as a candidate with Gleeson Recruitment Limited. Our Privacy Policy is available on our website and explains how we will use your data