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Digital Marketing Manager - Data, Optimisation, UX, UI

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Job Description - Digital Marketing Manager - Data, Optimisation, UX, UI

Pivotal role focussing on Data, User Journey, Optimisation, PPC, SEO, UX, UI

Top reasons to work for this software client:

  • Basic salary to 55k per annum.
  • Remote based role.
  • Flexible 37.5 hours per week.
  • Core hours M to T 9.30am-4pm, core hours Friday 9.30am-12pm.
  • Award winning, fast paced collaborative Cybersecurity Software Business.
  • Joining at an exciting time of company growth.
  • Pivotal role focussing on Data, User Journey, Optimisation, PPC, SEO, UX, UI
  • Working closely with the Head of Marketing, Sales & Product Teams.
  • Opportunity to impact and propel your career, big emphasis on training & development.
  • Holiday Allowance 25 days, rising to 30 days + BH + Buy / Sell additional
  • Flexible hours - Including banking hours, shorter core hours on a Friday.
  • Duvet Days, Recognition Awards
  • Competitive Pension Scheme
  • Cash-back Healthcare Plan.

Broad Core Responsibilities:

  • Working closely with the Head of Marketing to design, manage and deliver an innovative digital marketing strategy that uses your best practice, analytics and benchmarks to increase marketing qualified leads.
  • Shape user journeys whilst delivering on the GTM plan.
  • Developing the online user experience and analysing how customers and prospects move through the digital marketing funnel, alongside managing, supporting and developing the Digital team.
  • Optimise the website for users as well as search engines.
  • Take ownership of the data architecture of the website / managing ongoing development.

Expected Qualifications, Skills & Experience:

  • B2B tech marketing experience.
  • Proven success in a data driven digital role.
  • Ability to turn best practice and research into executable action plans.
  • Experience in managing the digital tech stack and automation tools.
  • Enjoy collaborating with content, sales, and product teams.
  • Experienced working alongside a content marketing team so that you can collaborate on campaigns and optimise them in the marketing automation system (HubSpot).

Highly desirable:

  • Experience in the Cybersecurity Industry
  • Hands-on in-house PPC and SEO experience
  • Experience of working with tools such as Semrush, Hotjar, Zoominfo
Original job Digital Marketing Manager - Data, Optimisation, UX, UI posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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