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Digital Marketing Specialist

Job Description - Digital Marketing Specialist

Digital Marketing Specialist

Ipswich, Suffolk - Hybrid

£40,000 - £50,000 per annum

Are you a creative and results-driven digital marketer looking for your next role? We’re looking for a Digital Marketing Specialist to help boost our online presence, generate leads, and support sales through smart and effective digital campaigns.

You’ll be joining a growing marketing team for a successful local software business were you’ll be playing a key part in shaping and delivering the digital strategy. From running PPC campaigns and managing SEO to email marketing and website updates, this is a varied and exciting role for someone who enjoys working across the full digital mix.

What You’ll Be Doing

  • Manage and improve digital marketing activity using HubSpot
  • Run and optimise PPC campaigns (Google Ads, LinkedIn, etc.)
  • Look after website content and SEO, keeping things fresh and user-friendly
  • Create and send email campaigns, track performance, and refine messaging
  • Produce engaging content for social media, emails, and advertising
  • Work closely with the marketing manager and other teams to generate quality leads

What We’re Looking For

  • 2-4 years of digital marketing experience, ideally in a software or SaaS environment but this isn’t essential
  • Strong hands-on experience with HubSpot
  • Confident with Google Analytics, SEO tools, and paid ad platforms
  • Strong content creation skills - from blogs to video and social media
  • Organised, proactive, creative, and full of fresh ideas
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