Digital Web Analyst

Chroma are currently recruiting for a

Digital Web Analyst

to join a leading European technical product specialist who are going through an exciting tech and digital transformation. This role is offering up to

£45K

with remote working based out of their Wigan office.

Benefits of the role include : 25 days holiday + bank holidays, 8% pension, life assurance scheme, employee assistance program, discretionary bonus scheme.

As a Digital Web Analyst, you will be working closely with the Digital Insights Manager, Data Scientist and Data Analyst to improve user experience on their website. You will be responsible for analysing user data, behaviour and journeys across the website using Google Analytics 4 and other web analytical tools. This individual will support the UX Designer and take responsibility for analysing A/B test results to inform and enhance website optimization strategies.

Their overarching strategy is to build a better overall user and customer experience, ecommerce strategy and technical platform to create greater alignment and efficiency across the business.

This is a great opportunity for someone with analytics experience utilising Google Analytics 4, who is eager to delve deeper into Web Analytics. The Digital Web Analyst position provides an opportunity to take on responsibility and bring forward innovative ideas that can be implemented to achieve genuine performance improvements.

Digital Web Analyst Essential experience:
Google Analytics 4 set-up and reporting
Experience with A/B testing
Experience with Google Tag Manager
Digital Web Analyst Desirable experience:
Degree in a relevant field eg. Statistics, Data Analytics, Mathematics, or Marketing
B2B experience
If you are interested in this position, please apply or contact Julia via

or 07305019879
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