Email Marketing Manager

As Email Marketing Manager, you will play a crucial role in driving customer engagement through effective CRM strategies and initiatives. You will play a pivotal role in the digital department, shaping the future of customer relationships within the Leisure, Travel, and Tourism industry.

Client Details

Our client is a large organisation based in Birmingham that offers comprehensive travel and tourism services. With a dedicated team of professionals, the company is committed to delivering superior customer experiences and is recognised for its innovative approach in the Leisure, travel, and tourism industry.

Description

• Develop and implement robust CRM strategies to enhance customer engagement.
• Lead and manage digital marketing campaigns across various platforms.
• Monitor and analyse CRM data to improve marketing effectiveness.
• Collaborate with various teams to ensure a consistent brand message.
• Drive customer retention and loyalty through effective CRM practices.
• Ensure data protection compliance in all CRM initiatives.
• Report on CRM initiatives to senior management.
• Stay abreast of industry trends and developments in digital CRM.

Profile

A successful Email Marketing Manager should have:

• A degree in Marketing, Business, or a related field.
• A minimum of 1 years experience working as a e-mail marketing specialist.
• Strong knowledge of CRM platforms and digital marketing tools, such as Dot Digital, HubSpot, etc.
• Excellent communication and leadership skills.
• Strong analytical skills and data-driven thinking.
• A customer-focused approach with a passion for improving customer experiences.

Job Offer

• A salary up to £40,000 depending on experience.
• An attractive final salary pension scheme.
• A vibrant company culture that encourages personal and professional growth.
• The opportunity to work with a dedicated and dynamic team in Birmingham.

If all of the above sounds like the perfect next step for you, please send your CV today to be considered for the shortlist.